Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

 
Strategy Briefing

Global Cities Trends

Mar 2024

This briefing provides a global perspective of the key trends occurring in cities over 2018 -2023. It goes on to provide forecast data and insights for cities over 2024-2040, covering areas such as the economic, population and consumer spending…

USD 1,325
Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

USD 1,325
Strategy Briefing

New Economic Reality: Geopolitical Risks and Globalisation Reset

Oct 2023

The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…

USD 1,325
Cities

The Czech Republic Cities Review

Oct 2023

Prague and Brno are the Czech Republic’s most economically vibrant cities. Moreover, Brno holds the highest potential for future economic growth. However, challenges will persist for the country’s cities – in the near term, global economic…

USD 725
Cities

Bulgaria Cities Review

Oct 2023

Sofia and Stara Zagora are Bulgaria’s most economically vibrant cities, having the highest GDP per capita among the country’s cities. Meanwhile, Burgas holds the highest potential for future economic growth. However, challenges for the country’s…

USD 725
Cities

Hungary Cities Review

Oct 2023

Budapest and Gyor stand as Hungary’s economic powerhouses, with Budapest showing the greatest promise for future economic expansion. However, the country’s cities will continue to face persistent challenges. In the short term, these challenges…

USD 725
Cities

Romania Cities Review

Oct 2023

Bucharest and Cluj-Napoca stand as Romania’s most economically vibrant cities, while Timisoara is the city with the greatest promise for future economic expansion. Nevertheless, Romanian urban centres will continue to grapple with persistent…

USD 725
Cities

Ljubljana in Slovenia

Jul 2023

The Ljubljana in Slovenia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Bratislava in Slovakia

Jul 2023

The Bratislava in Slovakia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Belgrade in Serbia

Jul 2023

The Belgrade in Serbia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Vilnius in Lithuania

Jul 2023

The Vilnius in Lithuania report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Skopje in North Macedonia

Jul 2023

The Skopje in North Macedonia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Cities

Riga in Latvia

Jul 2023

The Riga in Latvia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

USD 725
Cities

Kaunas in Lithuania

Jul 2023

The Kaunas in Lithuania report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Bucharest in Romania

Jul 2023

The Bucharest in Romania report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Tbilisi in Georgia

Jul 2023

The Tbilisi in Georgia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Tallinn in Estonia

Jul 2023

The Tallinn in Estonia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Debrecen in Hungary

Jul 2023

The Debrecen in Hungary report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Batumi in Georgia

Jul 2023

The Batumi in Georgia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Zagreb in Croatia

Jul 2023

The Zagreb in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Split in Croatia

Jul 2023

The Split in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Brno in the Czech Republic

Jul 2023

The Brno in the Czech Republic report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Cities

Sofia in Bulgaria

Jul 2023

The Sofia in Bulgaria report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Sarajevo in Bosnia and Herzegovina

Jul 2023

The Sarajevo in Bosnia and Herzegovina report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

USD 725
Cities

Plovdiv in Bulgaria

Jul 2023

The Plovdiv in Bulgaria report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

USD 725
Cities

Banja Luka in Bosnia and Herzegovina

Jul 2023

The Banja Luka in Bosnia and Herzegovina report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure,…

USD 725
Strategy Briefing

Affordability, Value and the Cost of Living: Cities as Hubs of Consumer Spending

Jun 2023

Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…

USD 1,325
Cities

Poland Cities Review

May 2023

Warsaw and Lódz, Poland's thriving urban hubs, benefit from strong productivity, elevated consumer spending, and extensive service industries. Moreover, Lódz displays the highest potential for future economic expansion. However, challenges for the…

USD 725
Strategy Briefing

Global Inflation Tracker: Q1 2023

Feb 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

USD 1,325
Strategy Briefing

Top Five Digital Consumer Trends in 2023

Jan 2023

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

USD 1,325
Strategy Briefing

Cities and Sustainability: A New Agenda for Urban Living

Dec 2022

Sustainability has become a prominent theme in the 21st century, especially in light of rising urbanisation, which is putting more pressure on infrastructure and quality of life. The report analyses sustainability across seven key areas: water,…

USD 1,325
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
Strategy Briefing

Digital Transformation in Logistics

May 2022

Supply chain localisation, e-commerce boom and growing focus on sustainability initiatives are driving changes in the logistics industry. The briefing examines how digital tools, process automation and autonomous driving technologies can help…

USD 1,325
Strategy Briefing

Global City Trends

Apr 2022

The briefing takes a global perspective of the key trends occurring in cities over 2016 to 2021. It goes on to provide forecast level data and insights for cities over 2021-2040, covering areas such as the economic, population and consumer spending…

USD 1,325
Strategy Briefing

Consumer Cities 2022: Where to Look for Opportunities?

Jan 2022

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

USD 1,325
Strategy Briefing

Future of Commerce: A City View of Suburban Fashion Retailing

Oct 2021

Store-based fashion retail is heavily concentrated in city-centre commercial areas or shopping malls. Diminished footfall, because of both growing e-commerce penetration and hybrid working arrangements following the COVID-19 pandemic can support…

USD 1,325
Strategy Briefing

Beyond the Pandemic: Mobility Trends, Opportunities and Challenges in Cities

Oct 2021

Sustainability issues are pushing forward a new chapter in how people get around in cities. From using shared mobility, to buying electric vehicles, urban mobility is a fast-changing industry. The briefing examines urban mobility trends, focusing on…

USD 1,325
Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

USD 1,325
Strategy Briefing

Digital Disruptors: The Global Competitive Landscape of Shared Mobility Services

May 2021

Despite the shared mobility industry’s 30% drop in gross bookings in 2020 due to the COVID-19 pandemic, it is expected to rebound, doubling its market size over 2020-2025 in real terms. Some of the key future trends in the industry include the…

USD 1,325
Strategy Briefing

Digital Transformation in Economies and Consumers

May 2021

Investments into digital technologies and industry 4.0 are transforming economies and consumer behaviour. The briefing examines how digitalisation manifests in manufacturing, mobility, education and consumer lifestyles to improve business…

USD 1,325
Strategy Briefing

Suburban Households: New Opportunities

Feb 2021

Suburban markets are expanding around hyperurban hubs across the world, creating new consumer markets for companies and marketers. With the impact of Coronavirus (COVID-19), even temporarily, consumers are re-evaluating their housing needs. This…

USD 1,325
Strategy Briefing

Top Consumer Cities 2021: Where to Look for Opportunities?

Jan 2021

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

USD 1,325
Strategy Briefing

The New Normal: Future of Consumer Mobility, Urban Planning and Construction

Dec 2020

Restrictions on movement, changing consumer preferences and the heightened focus on safety triggered by the COVID-19 pandemic are anticipated to alter the future of consumer mobility, urban planning and construction. The surge in homeworking, reduced…

USD 1,325
Strategy Briefing

The New Normal: Counting the Economic Toll of Coronavirus on Cities

Oct 2020

The Coronavirus (COVID-19) pandemic has slowed down economic growth and has triggered significant interruption to urban economic growth, raising unemployment, reducing consumer spending and cutting local government finances. Cities are the engines of…

USD 1,325
Strategy Briefing

Cities and Pandemics: Can We Virus-Proof Cities?

Jun 2020

Cities will need to focus on four key areas in mitigating the effects of future pandemics: urban mobility, urban design, the built environment and supply chains. Each aspect has been called into question during Coronavirus (COVID-19) with extensive…

USD 1,325
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