Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

 
Country Report

Headphones in Hungary

Jul 2023

Whilst premium wireless headbands were popular during COVID-19 as they had more convenient features for both work and gaming, high inflation and rising prices deterred consumers from paying extra for them in 2023, therefore mass products performed…

USD 990
Country Report

Consumer Electronics in Hungary

Jul 2023

High inflation affected volume sales of consumer electronics in Hungary in 2023. While strong value growth was recorded, overall volume sales were flat, with a weaker performance in the first half of the year. Strong demand for consumer electronics…

USD 2,750
Country Report

Computers and Peripherals in Hungary

Jul 2023

Volume sales of computers were impacted by several negative factors in 2023, including high maturity. Also, the surge in volume sales during the pandemic as people hurriedly tried to set up home offices meant that computers bought during that period…

USD 990
Strategy Briefing

Affordability, Value, and the Cost of Living: Balancing Budget and Lifestyle

Jul 2023

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

USD 1,325
Strategy Briefing

Consumer Electronics: Half-Year Update H1 2023

May 2023

Sales of consumer electronics were negatively impacted as consumers cut down on discretionary purchases as prices of electronics products escalated despite the economic uncertainties.

USD 1,325
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