Eastern Europe

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

As the COVID-19 pandemic drives seismic shifts across consumer markets, the key question facing business strategists is which of these changes are more reactionary in nature versus signalling the start of a long-term behavioural shift. This briefing…

As consumers prepare fewer meals overall, while demanding more assistance for the ones they do, spending and brand equity will accrue to those companies providing fresh prepared meals on demand, from delivery aggregators to retailers, restaurant…

Street stalls/kiosks has historically been a particularly strong consumer foodservice channel in Ukraine, with it being the largest channel in terms of number of transactions prior to the pandemic. Since 2020 the channel has been under significant…

Though not immune from the cost-of-living crisis, street stalls/kiosks was among the categories that profited most in 2023 as rising prices and falling disposable incomes made Czech consumers more inclined to favour cheaper foodservice options. It…

With inflation continuing to be high in 2023, street foods/kiosks were a popular choice, as such offerings tends to be more economical than other foodservice options. Street stall operators do not have the same expenses in terms of rent etc and…

The value sales increase for street stalls/kiosks was the consequence of increased mobility, following the lifting of COVID-19 restrictions in 2022. Players benefited from high footfall, with street stalls/kiosks being a popular option for purchasing…

Street stalls/kiosks was among the better performing areas of Poland’s foodservice market in 2023, in part because comparatively low prices ensured it was somewhat less exposed to the cost-of-living crisis. Given the importance of on-the-go…

Street stalls/kiosks run by entrepreneurs and small businesses were among the most vulnerable players within consumer foodservice in 2023. The sales performance of street stalls/kiosks is highly dependent on changing traffic patterns, the weather and…

In 2023, street stalls/kiosks continue to rebound from the steep sales declines seen at the peak of the COVID-19 pandemic. Strong double-digit value growth is further supported by rising unit prices and the impact of inflation. The market has already…

Self-service cafeterias in Ukraine continues to be a highly fragmented category, mostly consisting of no-frills establishments serving lunchtime offerings. Most of these establishments are fairly traditional with less reliance on technology than…

Because self-service cafeterias have a comparatively affordable positioning and are perceived to offer good value for money, this category was not as negatively affected by the cost-of-living crisis as some other areas of the Czech foodservice market…

On the one hand, self-service cafeterias benefited from their competitive prices in 2023, with consumers being highly price sensitive consumers in face of continuing high inflation. As daily menu prices increased in restaurants, some consumers…

The dynamics of self-service cafeterias in 2023 were impacted by the lifting of COVID-19 restriction in 2022, with consumers returning to office work. As such, office employees were the main customers of self-service cafeterias, which offer cooked…

Self-service cafeterias was one of the strongest performers among the main foodservice categories in Poland in terms of growth in transactions and current value sales in 2023. Like limited-service restaurants, it weathered the cost-of-living crisis…

Self-service cafeterias made price adjustments of between 20-30% during 2023, as soaring inflation pushed up the costs of vital ingredients, such as meat and pasta. Simultaneously, heightened labour and energy costs further contributed to this…

Boosted by significant price hikes and the inflation, self-service cafeterias is achieving very strong value growth as consumer demand continues to recover following the COVID-19 pandemic. As no further pandemic-related restrictions have been…

This report considers what socialising will look like in a post-COVID-19 era, focusing on several key questions. A return to the “Roaring Twenties” in the beverages space or a continuing decimation of the on-trade? How has socialising changed (eg…