Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
RTD coffee is regarded as offering a convenient alternative to energy drinks for consumers who tend to perceive coffee as a healthier option. The convenience trend in Estonia is leading to a growing number of busy local consumers looking for…
The demand for bottled water has remained stable, with moderate-to-minor changes in the review period. For example, in 2022 and during 2023 there have been slight increases in consumption. Even with high inflation and increases in prices in the last…
Substantial inflation experienced in 2022 and 2023 resulted in Czech households facing a tough economic situation, exacerbated by the rising cost of living. Rising prices of products caused Czech consumers to be wary of their expenditure and reduce…
The demand for both liquid and powder concentrates was in decline prior to the review period. The downward trajectory continued through the review period, including 2023. With price increases in a highly inflationary climate, consumers reduced their…
The demand for energy drinks continued to increase strongly even at a time of high inflation and a rising cost of living towards the end of the review period. This performance was influenced by people returning to offices and other jobs where they…