Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Closed system single use e-vapour products continued to register outstanding sales growth in Latvia in 2022, in the process recording the most impressive performance of any category across the country’s tobacco market during the year. These products…
E-vapour products registered healthy constant value growth in 2022, in spite of high inflation. E-liquids remained highly fragmented in 2022, with the relatively low average disposable incomes of local consumers encouraging strong price competition.…
For e-vapour products, there was a significant increase in constant value sales. In particular, closed single-use vaping systems registered growth, though from a low base. Since the main consumers of e-vapour products are young, they have limited…
Although heated tobacco recorded declining sales in both volume and real value (at constant 2022 prices) terms, it managed to register modest growth in current value terms in 2022, which was seen as not too bad a performance given Ukraine was…
Heated tobacco saw the arrival of Glo from British American Tobacco Plc in 2022, causing disruption with its new devices priced at some 50% lower than its sole competitor Iqos (Philip Morris Slovakia sro). Heavy marketing support in tobacco…