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Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

 
Country Report

Tobacco in Latvia

Jul 2023

Latvia’s tobacco industry had a good year in 2022 as demand for cigarettes increased, largely as a result of more stringent efforts to curb the clandestine trade in illicit cigarettes smuggled into the country from Russia and Belarus, while closed…

USD 2,450
Country Report

Tobacco in Lithuania

Jul 2023

Although smoking prevalence is declining in Lithuania in terms of cigarettes, consumers in Lithuania are very open to new innovations. Therefore, while volume sales of cigarettes, cigars, cigarillos and smoking tobacco decline in 2022, sales of…

USD 2,450
Country Report

Tobacco in North Macedonia

Jun 2023

Smoking prevalence continued to decline in North Macedonia in 2022 under the influence of the health and wellness trends, as fewer people are starting to smoke, especially amongst younger generations. This trend negatively impacted sales of…

USD 2,450
Country Report

Tobacco in Poland

Jun 2024

Sales of cigarettes in Poland declined slightly in 2023 in retail volume terms. In 2022 the influx of refugees from Ukraine strongly revived sales of cigarettes in the country, but the impact of this weakened in 2023. A similar picture was seen in…

USD 2,450
Country Report

Tobacco in Romania

Jun 2024

Cigarettes remains the basic tobacco product for the majority of smokers in Romania and thus it was also the key growth driver for tobacco as a whole in 2023. Widespread distribution across all retail channels in Romania supports the positive…

USD 2,450
Country Report

Tobacco in Serbia

Jun 2023

Overall, the picture was negative for tobacco in 2022, with constant value sales falling, and this was largely driven by a drop in volume sales of cigarettes. Twice yearly tax hikes on cigarettes, which are scheduled to continue until 2025, are…

USD 2,450
Country Report

Tobacco in Slovakia

Jun 2024

Tobacco in Slovakia was impacted by new legislation in 2023, with this set to continue throughout the forecast period as new rules and regulation shape the industry’s progress. Cigarettes saw excise tax increases in both 2023 and 2024, leading to…

USD 2,450
Country Report

Tobacco in Slovenia

Jun 2023

Overall, the picture was positive for tobacco in 2022, largely driven by a growth in volume sales of cigarettes. This was in spite of high inflation stemming from the energy crisis caused by the war in Ukraine. Part of the reason for the increased…

USD 2,450
Country Report

Tobacco in the Czech Republic

May 2024

In 2023, tobacco in the Czech Republic continued to develop towards newer product types with perceived less harmful effects on health. Regular cigarettes remained the largest category, but retail volume sales continued on a strong downward…

USD 2,450
Country Report

Tobacco in Ukraine

Jul 2023

As with all fmcg industries in the country, the war has strongly impacted the tobacco market in Ukraine. For example, there is a much-diminished consumer base, with approximately eight million people – some 20% of the population – estimated to have…

USD 2,450
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