Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Domestic travel is recovering at a faster rate than inbound tourism in Poland. In 2023, Polish consumers are seen to be eager to book stays in domestic tourist resorts, go on city breaks, and travel to visit family or friends and, at the same time,…
Growth in the number of outbound departures from Hungary in 2023 looks set to be well down on the previous year. This is mainly explained by the ongoing normalisation of travel flows following the strong rebound over 2021-2022 that resulted from the…
The big story in tourism flows in Croatia in 2023 was the huge rebound seen in inbound arrivals as the return to international travel fuelled a boom in foreign tourism worldwide, with Croatia benefiting from its burgeoning status as a very attractive…
The National Statistical Office and the Ministry of Tourism data suggest a significant increase in tourism flows as the post-COVID-19 recovery of travel and tourism in Bulgaria continues. There are no remaining active travel restrictions in place…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…