Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
While sweet biscuits, snacks bar and fruit snacks are expected to register a double-digit increase in current value sales, volume sales are expected to fall. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric…
The sweet biscuits, snacks bars and fruit bars category is showing slower growth in 2023, following a relatively strong performance during the pandemic years. While other areas on the snacks landscape saw a decline in sales during the pandemic,…
Sweet biscuits, snack bars and fruit snacks saw strong double-digit current value growth in 2023, supported by stable consumer demand and rising unit prices. Inflation remains high fuelling much of the current value growth. Rising consumer demand for…
The sweet biscuits, snack bars, and fruit snacks category in Poland witnessed a trend of innovations and novel flavours that helped to maintain sales volume towards the end of the review period. Brands such as Dobry Squad, San, and Baron introduced…
In 2023, the landscape is seeing high demand, benefiting from its alignment with the growing health and wellness trend, while some brands continue to provide affordable snack options. This has become increasingly important for consumers in 2023, as…
Sweet biscuits, snack bars and fruit snacks saw continued growth in retail volume terms in 2023, supported by the trend towards busier, active lifestyles and on-the-go consumption. To this end, manufacturers paid greater attention to the packaging of…
The current value sales of sweet biscuits in 2023 are driven by rising unit prices, while overall volume sales experience a decline as consumers reduce their spending. However, snack bars have seen an increase in volume sales, fuelled by the growing…
Sweet biscuits, snacks bars and fruit snacks is expected to be the strongest performing snack in 2023, with healthy constant value growth, as well as modest volume growth. That being said, inflation is expected to still be an issue, though its growth…
With steep price increases caused by high inflation, Czech consumers are increasingly price-conscious and purchasing sweet biscuits, snack bars and fruit snacks through promotions or discounts. Despite this, volume sales have increased as office…
In 2023, sweet biscuits, snack bars and fruit snacks all started to rebound from the double-digit declines recorded in retail volume sales in 2022. During the Coronavirus (COVID-19) pandemic, fruit snacks, snack bars and sweet biscuits posted only…