Eastern Europe

The year 2023 witnesses a significant increase in unit prices for ice cream, driven by the earlier rise in input costs during the summer of 2022. As production took place in late spring when prices were still reasonable, the full impact of the cost…

Ice cream is expected to register healthy constant value growth and more modest volume growth in 2023. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy is…

Demand for vegan ice cream has increased in the Czech Republic, and local consumers are increasingly interested in high-quality ingredients and healthier options. Plant-based ice cream is the fastest-growing product area within the category, with…

Like other packaged food categories, ice cream suffered in late 2022 and 2023 from electricity outages. These energy problems had strong negative impact on the manufacture and storage of frozen goods. While ice cream is set to register strong retail…

The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…

Savoury snacks continues to grow moderately in 2023 in retail volume terms, due to stable consumer demand in the post-pandemic period. Rising unit prices and inflation are the main contributing factors to the double-digit current value growth.…

Overall retail volume sales growth for savoury snacks in 2023 is set to be slower than in 2022, primarily because high inflation has continued to erode purchasing power among Bulgarians and drive up unit prices. The downturn is also explained by the…

Savoury snacks is expected to register current value and volume growth in 2023. However, inflation will dampen volume growth somewhat as the war in Ukraine leads to rising energy and food prices. Players are reacting by offering discounting and price…

Sales of savoury snacks continued growing in most Eastern European countries in 2020 and 2021, in spite of Coronavirus (COVID-19). Even if some on-the-go sales were lost during the pandemic, particularly in 2020, home seclusion has tended to benefit…

While savoury snacks is expected to register an increase in current value sales, constant value sales are expected to fall, due to high inflation. Volume growth is also expected to be muted. Savoury snacks with a healthier positioning are expected to…