Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

 
Country Report

Snacks in Slovenia

Jul 2023

Snacks is expected to register moderate constant value growth in 2023, but volume growth will be minimal. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy is…

USD 2,450
Country Report

Snacks in Slovakia

Jul 2023

In 2023, snacks is grappling with the challenges of elevated inflation, a common issue affecting various industries. Rising production costs and commodity prices have resulted in significantly higher retail prices, driving up the value of snacks…

USD 2,450
Country Report

Snacks in Serbia

Jul 2023

Retail sales of snacks saw positive growth in 2023, continuing the pattern of the previous year. This was largely due to the return of consumers to their busy, pre-pandemic lifestyles, including increased opportunities for socialisation inside and…

USD 2,450
Country Report

Snacks in Romania

Jul 2023

The role of snacks remains significant in 2023, with the lifting of COVID-19 restrictions in 2022 leading to increased consumption occasions. Students have returned to schools, and most companies are requesting workers to return to offices. This is…

USD 2,450
Country Report

Snacks in Poland

Jul 2023

The snacks market in Poland has been significantly affected by the elevated rate of inflation and low consumer and business confidence, which have negatively impacted sales growth. Declining real incomes, coupled with an already low saving rate, put…

USD 2,450
Country Report

Snacks in North Macedonia

Jul 2023

Snacks continues to make a robust recovery in 2023. Consumer demand for snacks is stabilising and the category is much closer to pre-pandemic sales in retail volume terms, which should be reached in 2024. Snacks is among the most dynamic packaged…

USD 2,450
Country Report

Snacks in Lithuania

Jul 2023

Snacks is witnessing a rebound in retail volume sales in 2023, following a sizeable decline in 2022 caused in large part by the downturn in ice cream sales. The sharp rise in price inflation seen in 2022 is slowing somewhat, but its impact continues…

USD 2,450
Country Report

Snacks in Latvia

Jul 2023

Snacks is expected to register modest constant value and volume growth in 2023, as continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy, all have a dampening…

USD 2,450
Country Report

Snacks in Hungary

Jul 2023

Retail volume sales of snacks in Hungary saw a fairly flat performance in 2023. While growth was buoyant in current value terms, this was due to massive inflationary pressures, rather than any real upturn in demand. With Hungary having been added to…

USD 2,450
Country Report

Snacks in Georgia

Jun 2023

Snacks in Georgia is facing ongoing challenges in 2023 caused by external influences, including the war in Ukraine, higher production costs and rising inflation. Multiple categories have seen rising unit prices, with manufacturers leveraging…

USD 2,450
Country Report

Snacks in Estonia

Jun 2023

Snacks is expected to register healthy volume and more moderate constant value growth in 2023, despite continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy. In…

USD 2,450
Country Report

Snacks in Croatia

Jul 2023

Overall, 2023 is expected to be a positive year for snacks, with further current value and volume growth, supported by a post-pandemic return of foreign tourists in large numbers and an increase in impulse buying and on-the-go consumption. However,…

USD 2,450
Country Report

Snacks in Bulgaria

Jul 2023

Retail volume sales growth for snacks in Bulgaria in 2023 is expected to be down slightly from 2022. The same is true of growth in retail current value sales, though most categories look set to record stronger performances in this regard than in…

USD 2,450
Country Report

Snacks in Bosnia and Herzegovina

Jul 2023

Snacks continues its strong recovery in 2023, thanks to a period of stable consumer demand in Bosnia and Herzegovina in the post-pandemic period. Despite the rising costs of living, snacks have remained a popular option on the household shopping…

USD 2,450
Country Report

Savoury Snacks in Ukraine

Aug 2023

Savoury snacks can be said to have suffered most from the effects of the war in Ukraine in terms of production, supply and consumer behaviour. This is partly reflected in savoury snacks recording the highest decline in snacks in retail volume sales…

USD 1,195
Country Report

Savoury Snacks in the Czech Republic

Jun 2023

Although sales of savoury snacks increased significantly during the COVID-19 pandemic, a return to pre-pandemic levels of social activity has also benefited the category. Indeed, the decline in home consumption, for example while watching television…

USD 1,195
Country Report

Savoury Snacks in Slovenia

Jul 2023

Savoury snacks are expected to register healthy constant value growth and more modest volume growth in 2023. Those savoury snacks with a healthier positioning also register higher volume growth, with nuts, seeds and trail mixes registering the…

USD 1,195
Country Report

Savoury Snacks in Slovakia

Jul 2023

In 2023, savoury snacks faces dynamic unit price growth due to rising production costs. Increasing prices of inputs and energy resulted in multiple price increases for many brands throughout 2022 and 2023. To mitigate the impact, manufacturers such…

USD 1,195
Country Report

Savoury Snacks in Serbia

Jul 2023

Retail sales of savoury snacks saw significant volume growth in 2023, as busier lifestyles and a reduction in the amount of time available to sit down for meals led to a growing desire for on-the-go snacking options. As well as being a frequent…

USD 1,195
Country Report

Savoury Snacks in Romania

Jul 2023

With consumption occasions, including socialisation and group sharing, the performance of savoury snacks in 2023 benefits from the lifting of COVID-19 restrictions. However, the boost in growth aligned with socialising has been counterbalanced by…

USD 1,195
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