Eastern Europe

Growing health awareness among consumers is supporting the growth of edible oils in Slovenia in 2023. With social media influence getting greater, consumers are now more informed about all the befits edible oils boast and often use such oils for…

The global supply chain for edible oils has been heavily disrupted by the ongoing war in Ukraine. This has led to a significant increase in production, packaging, transport, energy, and labour costs, which in turn has led to soaring retail prices for…

After the onset of armed conflict in 2022 led to plummeting retail volume sales of sunflower oil over the course of the year, 2023 saw a return to positive retail volume growth in the category. One key factor to consider here is that there is now a…

Meals and soups recorded a moderately positive sales performance in retail volume terms over the course of 2023 as the category benefited from the rising demand for products that represent convenience for the local population. In particular, the…

The Bulgarian market for meals and soups in 2023 remained nearly stagnant, with a slight negative trend, primarily driven by the increased frequency of dining out. The categories most affected by this shift were shelf-stable ready meals and dried…

Growth in retail volume sales of ready meals in Croatia in 2023 looks set to be up substantially on 2022, with all categories expected to post improved results in this respect. This is mainly explained by the return to pre-pandemic routines, in that…

Chilled ready meals demonstrated the highest volume and value growth in 2023. These products became popular in Estonia following the lifting of pandemic quarantine restrictions and the return to work, with consumers opting for chilled ready meals as…

Meals and soups in Georgia in 2023 is seeing the frozen ready meals segment maintaining its dynamic and robust presence, holding a substantial volume share of over 60%. This segment's dominance is a significant propellant for the broad spectrum of…

Retail volume sales of meals and soups registered continued growth in 2023. With consumers leading increasingly busy lifestyles, there was a growing interest in convenient meal solutions, which boosted demand for products such as ready meals and…

Meals and soup is expected to register double-digit current value growth, though constant value growth will be muted, as continuing high inflation eats into profit margins. All the same, there will be some volume growth. Growth is not expected to be…

Meals and soups is expected to register both current value and volume growth in 2023. With society fully opened up post pandemic, and consumers leading busy lives, they appreciate the convenience of meals and soups. Ready meals account for most value…

Recent years have witnessed a surge in sales in ready meals and soups in Poland, thanks to innovative product launches. Dobrowolscy, renowned for high-quality delicatessen products, introduced a line of ready meals, Dobrowolscy od Kuchni, featuring…

Projected retail volume growth for some categories of meals and soups in 2023 is boosted by the total lifting of Coronavirus (COVID-19) restrictions since 2022. This has led to a return to the office for employees for whom many of these products…

In the post-pandemic era, many Serbians have resumed their busy lifestyles and this has stimulated demand for meals and soups. Frozen ready meals is witnessing the fastest retail volume growth thanks to its convenience and the diverse choice of…

Demand for ready meals in 2023 is significantly impacted by the weakening purchasing power of Slovak households, which is causing consumers to cut back on spending. All category members are seeing volume sales declines. However, economy-priced ready…

Meals and soups is rising in both volume and value terms in Slovenia in 2023. Increasingly busy lifestyles, work-from-home trends, a booming tourist season and persistent urbanisation are all contributing to overall growth for meals and soups thanks…

As a result of inflation, many low- to middle-income Czech consumers have been discouraged from dining at foodservice establishments, leading to a concomitant increase in home cooking. This benefits chilled ready meals and soups, which offer busy…

Meals and soups recorded a relatively robust sales performance during 2023 as retail volume sales increased across all categories. This can be partly seen as the natural response to the dramatic decline seen in demand for meals and soups in the…

Sauces, dips and condiments registered a moderate but positive sales performance in 2023 as retail volume sales increased and buoyant value growth was supported by high inflation and subsequent unit price increases. Demand increased across all…

Sauces, dips, and condiments in Bulgaria witnessed a slight decline in volume due to an increase in people's out-of-home activities. Furthermore, the consumption of non-essential foods like sauces decreased as a result of the sustained high prices…