Eastern Europe

The year 2023 marks a period of stagnation for the processed fruit and vegetables category in Latvia, with volume growth dropping to minimal. While the market is gradually recovering from the severe price inflation experienced in 2022, new economic…

Processed fruit and vegetables are not popular as Lithuanians prefer to consume fresh and home-made products rather than processed alternatives. Some preserved vegetables such as pickled products are very well received during the cold season, which…

Consumer demand for processed fruit and vegetables remains stable in North Macedonia in 2023 due to the influence of the burgeoning health and wellness trend in the country. Younger consumers, in particular, are increasingly opting for processed…

Processed fruit and vegetables is expected to be one of the better performing food staples in 2023, registering moderate volume growth. Consumers’ busy lifestyles supports volume growth. While growing fresh produce is a long-established tradition in…

In 2023, processed meat, seafood and alternatives to meat in Latvia is recording a rise in volume sales, despite economic uncertainties and health concerns, particularly regarding smoked meat products. Nonetheless, after a phase of post-pandemic…

Volume sales of processed meat, seafood and alternatives are seeing further decline in 2023 as economic uncertainty is impacting consumers’ consumption patterns in the year. Packaged meat products are not perceived to be essential items, therefore…

Despite demographic challenges, consumer demand for processed meat, seafood and alternatives to meat remains stable in North Macedonia in 2023, and volume sales have recorded a marginal increase in the year. Value sales, meanwhile, have seen…

In spite of continuing high inflation, volume sales are expected to increase slightly and constant value sales are also expected to register a moderate increase. Processed meat continues to account for most volume sales, with chilled processed meat…

In 2023, the rice, pasta and noodles market in Latvia is characterised by stability rather than dynamic growth. The category has faced a significant price shock in 2023, with prices rapidly increasing and impeding potential growth. Consequently, a…

Rice, pasta and noodles sales are seeing marginal volume growth in 2023 as the key categories of dried pasta and rice are well received in Lithuania as both main and side dishes. Despite increasing concern about the consumption of carbohydrates…