Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
2023 witnessed a robust recovery for sales of shelf stable fruit and vegetables in Ukraine after the category fared better than most other categories of packaged food during 2022. Retail volume sales of shelf stable fruit and vegetables declined over…
Spiralling energy costs have led many small local grocers in Hungary to reduce the amount of refrigeration and freezer space in their stores in 2023. The same trend has been observed among convenience stores chains like Coop, Real and CBA. As a…
Processed seafood recorded a favourable sales performance during 2023 as the category rebounded from the severe sales declines that were recorded over the course of 2022, the result of the Russian Federation’s invasion of Ukraine in February of that…
Chilled processed poultry is witnessing robust volume growth in 2023 due to changing consumer behaviour as inflation remains high. As household budgets are squeezed, Estonians are actively seeking out chilled processed poultry as it is a cheaper…
The Polish meat market is undergoing a phase of brand rejuvenation and minor innovations to align with evolving consumer preferences for healthier and more convenient options. Duda, a prominent meat brand, has expanded its poultry range, catering to…
The persistently high inflation in 2023 has significantly diminished the purchasing power of the majority of the population. This financial strain has been further exacerbated by the escalating average shelf prices of processed meat and seafood,…
In 2023, processed meat, as a product area, faced heightened competition from a gradually recovering foodservice industry, despite the weak purchasing power of Slovak households. This shift is driven by the convenience factor and the emergence of…
Processed meat and seafood is witnessing slower volume growth in 2023, compared to previous years, with momentum driven by the recovery of tourism and some stabilization of price hikes. Nonetheless, price increases have had a negative impact on…
Chilled pasta is the fastest growing category in 2023, in volume and value terms. Consumers are drawn by the favourable ratio of price and cooking time, as chilled pasta only needs to be heated for a few minutes. This pasta option is popular among…
Dried pasta is seeing steady volume growth in 2023, as it is an important staple food within the Georgian diet. Unit price growth has slowed after the surge witnessed in 2022, when rising costs of grain and flour were a key concern. This moderation…