Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Consumer demand for processed fruit and vegetables remains stable in North Macedonia in 2023 due to the influence of the burgeoning health and wellness trend in the country. Younger consumers, in particular, are increasingly opting for processed…
In 2023, Poland is seeing a significant expansion in processed fruit and vegetable offerings as players cater to growing consumer demand for convenience, health-conscious options, and varied flavour profiles.
The volume decline experienced by the category in 2023 can be primarily attributed to the surge in the average unit price at the shelf, driven by persistently high inflation and an overall rise in food prices that outpaced inflation. The enduring…
Processed fruit and vegetables is expected to be one of the better performing food staples in 2023, registering moderate volume growth. Consumers’ busy lifestyles supports volume growth. While growing fresh produce is a long-established tradition in…
In 2023, processed food, in general, experienced a slight boost due to a challenging year in agricultural production. A cold spring adversely affected or significantly delayed plant growth in gardens, compelling consumers who traditionally relied on…
Processed fruit and vegetables are recording further growth in 2023. The main factor underpinning this positive performance is the rising demand for products that offer convenience as many consumers have less time to go shopping for fresh food on…
Retail volume sales of processed fruit and vegetables continued to decline in 2023. This was due in a large part to the still-elevated rate of inflation, which impacted the cost of living and caused consumers to rationalise their spending. Consumers…
2023 witnessed a robust recovery for sales of shelf stable fruit and vegetables in Ukraine after the category fared better than most other categories of packaged food during 2022. Retail volume sales of shelf stable fruit and vegetables declined over…
Processed meat, seafood and alternatives to meat has continued to record positive growth during the pandemic in Eastern Europe, with these products seen as staples in home-cooking by many households. While processed meat, and chilled processed red…
Spiralling energy costs have led many small local grocers in Hungary to reduce the amount of refrigeration and freezer space in their stores in 2023. The same trend has been observed among convenience stores chains like Coop, Real and CBA. As a…