Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
As in 2021, ale posted the fastest total volume and value growth in 2022. This performance was connected with the trend for more premium, and expensive, beer, which is perceived to have a richer taste. Moreover, on-trade sales popularised ale more…
The Batumi in Georgia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
Alcoholic drinks saw steady growth in total volume terms in 2022. After the turmoil seen during the pandemic, sales began to stabilise in 2022 as COVID-19 fears subsided and restrictions were eased and consumers began to return to their old…
The Latvian economy began to recover from the COVID-19 pandemic in 2022, but witnessed further instability from the geopolitical problems caused by the war in Ukraine. Nevertheless, alcoholic drinks reaped the benefits of the eased pandemic…
Beer witnessed a trend for more premium, perceived healthier and more expensive products like ale, which also benefited from the return to the on-trade channel as Coronavirus (COVID-19) restrictions were lifted. The prices of beer and other types of…
Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…
The Zagreb in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
As with all fmcg industries in the country, the war has strongly impacted the tobacco market in Ukraine. For example, there is a much-diminished consumer base, with approximately eight million people – some 20% of the population – estimated to have…
Overall, the picture remained bleak for cigarettes in Estonia in 2022, with the category seeing a further sizeable drop in volume sales during the year. Several factors led to the volume decline in cigarettes. More people gave up smoking completely,…
The Split in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…