Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
In Poland, meat snacks experienced a notable resurgence towards the end of the review period despite these products already having a long-standing presence in the market. This revival was not only limited to traditional meat snacks, but also…
Savoury snacks is expected to see retail volume sales stagnate in 2023 due to the negative impact of price inflation, which is forcing consumers to rethink purchasing decisions. As in 2022 when inflation soared, manufacturers continue to apply heavy…
Ice cream is expected to register healthy constant value growth and more modest volume growth in 2023. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the meteoric rise in inflation and tightening monetary policy is…
The year 2023 witnesses a significant increase in unit prices for ice cream, driven by the earlier rise in input costs during the summer of 2022. As production took place in late spring when prices were still reasonable, the full impact of the cost…
In 2023, ice cream continues to be impacted by seasonality, with the weather having a significant impact on sales. The warm season starts in April-May when retailers begin to offer increasing volumes of ice cream, especially single-portion products.…
The ice cream market in Poland experienced significant disruptions due to the rise in operational and production costs seen towards the end of the review period. These costs were often passed on to consumers, or businesses sought ways to cut costs by…
Ice cream sales are bouncing back in 2023 following a disastrous performance in the year prior, when the summer was much colder than normal and impulse purchases reduced substantially. Consequently, ice cream manufacturers were unable to fulfil their…
Gum is expected to register some volume growth in 2023, as consumers lead busy lives and often use gum as a breath freshener. In addition, gum is particularly popular among smokers, to remove any bad breath. The return of tourists in large number is…
The elevated inflation in 2023, along with rising production costs, is expected to significantly impact gum as a product area not only in 2023 but also in the future. As prices rise, consumer spending on non-essential items such as gum slightly…
Current retail volume growth in 2023 results from completely eliminating COVID-19 restrictions since 2022, with students returning to school and workers in the workplace. With more time spent outside of the home, socialising and meetings have revived…