Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Understand the key trends shaping demand and future opportunities...
Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.
Weight management and wellbeing has a very strong foundation to maintain its current consumer base and expand upon it as around 35% of children and 65% of adults are either overweight or obese in Croatia. For the last decade, Croatians have developed…
Weight management and wellbeing continues to record strong current value growth rates in 2023, driven by the popularity of health and wellness trends, which is having a significant impact on consumer attitudes and purchasing patterns. COVID-19 is no…
The pandemic has encouraged several consumer behaviour changes in terms of the purchasing and consumption of vitamins. Croatians are now taking preventative health more seriously and vitamins and supplements are being taken by those who never…
Vitamins is witnessing one of the highest growth rates within consumer health in 2023, thanks to robust consumer demand driven by health and wellness trends. Vitamin intake and supplementation is gaining importance in Bosnia and Herzegovina, with…
Sports nutrition is performing exceptionally well as the gym culture in Croatia is gaining momentum. Despite limited budgets and low income levels in the country, going to the gym and partaking in other sporting activities are becoming an integral…