Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

Chocolate Confectionery in Estonia

Jun 2023

Chocolate confectionery is expected to be the best performing snack in 2023, with healthy constant value and volume growth. Per capita consumption is on the rise, largely fuelled by a growing appetite for dark chocolate, which is seen as healthier.…

USD 1,195
Country Report

Wine in Hungary

Jun 2023

Growth in total volume sales of wine slowed in 2022, with the category recording weaker off- and on-trade results in this regard as compared to 2021. Demand was depressed by steep unit price hikes and falling purchasing power as inflation in Hungary…

USD 1,195
Country Report

Wine in Croatia

Jun 2023

Off-trade wine, which accounts for the majority of sales in Croatia, recorded slight decline in 2022 in volume terms following a strong year in 2021 when sales recovered after the pandemic. Increased demand for more affordable brands was evident in…

USD 1,195
Country Report

Spirits in Hungary

Jun 2023

Growth in total volume sales of spirits in 2022 was well down from 2021, with demand slowing sharply at the off- and on-trade levels. Because these products are comparatively expensive, the category was particularly exposed to more cautious attitudes…

USD 1,195
Country Report

Spirits in Croatia

Jun 2023

Spirits recorded another year of growth in 2022 thanks to rising demand for quality spirits in the country. The low unit price increase of spirits also attracted increasingly price-sensitive consumers with reduced disposable incomes as a result of…

USD 1,195
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