Eastern Europe

Understand the key trends shaping demand and future opportunities...

Understand the key trends shaping demand and future opportunities across industries in Eastern Europe, with the latest regional and country-level analysis and market statistics.

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Country Report

PEST Analysis: Latvia

Jan 2024

Improving state finances and effective control of corruption are adding to Latvia’s economic freedom, but relations with neighbours continue to be tense. Economic momentum is moderating, owing to high inflation that is hitting consumption, but the…

USD 300
Country Report

PEST Analysis: Montenegro

Jan 2024

In Mozambique, ongoing conflict and corruption exacerbate economic challenges. The economy is hindered by high unemployment and reliance on agriculture. The young and growing population remains impoverished, facing healthcare and educational hurdles,…

USD 300
Country Report

PEST Analysis: Moldova

Jan 2024

Although Moldova is ‘moderately free’ for economic freedom, Russia’s influence operations may spur instability. Economic growth to rebound over the near term, outperforming regional average. The population is shrinking and ageing rapidly, which…

USD 300
Strategy Briefing

Technology or Sustainability Leadership in Appliances: A Strategic Discussion

Jan 2024

Industry stakeholders are increasingly debating between sustainability and technology leadership strategies in the appliances market. As margins continue to shrink, leadership in either category is critical to maintain continued competitiveness. In…

USD 1,325
Country Report

PEST Analysis: Kosovo

Jan 2024

Kosovo has suffered from significant political instability, whilst corruption is pervasive. Nevertheless, European Union (EU) accession is on the cards and the economy is expected to outperform peers in the near term. The consumer market remains…

USD 300
Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

USD 1,325
Country Report

Cannabis in the Czech Republic

Jan 2024

The Czech Republic has a high acceptance of cannabis due to the long-standing tradition of cannabis cultivation and usage in the country. Cannabis legislation has been an issue since the 1990s, when there was an early attempt at legalisation. As it…

USD 2,100
Country Report

Writing Instruments in Poland

Jan 2024

There was modest volume growth in 2022, partly due to an influx of Ukrainian refugees fleeing the Russian invasion and partly as a result of a post-pandemic return to regular school and work patterns. However writing instruments saw a decline in…

USD 990
Country Report

Traditional and Connected Watches in Poland

Jan 2024

For traditional and high-end watches, brick-and-mortar retailers remain the preferred distribution channel in Poland, with jewellery and watch specialists accounting for the large majority of sales in 2023. The tactile experience of seeing and…

USD 990
Country Report

Personal Accessories in Poland

Jan 2024

In 2023, inflation had a significant impact on personal accessories in Poland. The cost of living and average unit prices of essential items increased, leading Polish consumers to gravitate towards more affordable and durable products, especially in…

USD 1,210
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