Finland

The sale of yoghurt and sour milk continued to normalise following the outbreak of COVID-19, when consumers stayed at home, leading to increased snacking. In 2023, yoghurt and sour milk is also facing the increasing challenge of being a mature…

While plant-based dairy performed well, especially plant-based milk and barista options, not all products are set to post positive retail volume growth. Plant-based yoghurt is struggling as the competition is fierce from standard yoghurt, puddings,…

Other dairy in Finland continues to see normalisation, following the jump in consumption during COVID-19, when consumers were cooking and eating more meals at home. The quark and protein boom seen in the review period is stabilising; however, high in…

Drinking milk products in Finland continued to see normalising sales after the heightened demand that was the COVID-19 pandemic, when consumers stockpiled goods. Inflation and increasing production costs drove up the milk prices in 2022 and continued…

Inflation and increasing production costs drove unit prices up in 2022 and this continued during the beginning of 2023. As a result, competition became more intense, as consumers paid attention to price points, working on reduced disposable budgets.…

Cheese received a boost in current retail value sales when COVID-19 pandemic restrictions hit Finland, with consumers bulk buying cheese for home use. In 2023, as in 2022, sales continued to normalise; nonetheless, cooking and snacking at home…

The consumption of butter and spreads continues to normalise in 2023, following the heightened demand witnessed during the COVID-19 pandemic, when Finns cooked and ate more at home. In addition, unit prices increased in 2022 and continued to do so at…

Due to inflation and growing production costs, baby food saw unit prices increase. While slow birth rates continue, the convenience and popularity of feeding babies with prepared baby food in Finland is driving sales. Parents reach for convenient…

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…