Health and Beauty We examine the trends underlying the growth of the global marketplace in health, beauty and hygiene. Our analysts will point the way forward by highlighting critical innovations and behaviours that are driving industry evolution.

Editor's Choice

Article

Liver Detox Craze in Asia: Driven by Youthful Lifestyle

Kemo Zhou

Kemo Zhou

2 May 24

A growing trend among young consumers in Asia with imbalanced dietary habits and occasional unhealthy indulgences is a heightened interest in promoting optimal liver health. This is often spurred by consumers’ desire to maintain their bodies’ ability to function optimally in the face of these lifestyle choices. Many turn to liver-supporting supplements as a potential means of bolstering their wellbeing and ensuring their bodies can keep pace with the demands of daily life.

Article

Women’s Health Innovation Summit Europe and the Future of Women’s Health

Irina Barbalova

Irina Barbalova

2 May 24

Euromonitor International was thrilled to collaborate with Kisaco Research as a media partner and participant in the Women’s Health Innovation Summit Europe, held in Basel, Switzerland in April 2024. Serving as a leading industry platform, the event convened various stakeholders across the women’s health landscape, united by a common mission to showcase innovation, fuel investment, and foster partnerships across Europe and Israel, all aimed at enhancing outcomes, accessibility and quality of healthcare for women.

Article

Women's Health in Asia Pacific: Adapting Solutions to Local Consumer Needs and Lifestyles

Yang Hu

Yang Hu

30 Apr 24

Embracing women’s wellness through dedicated solutions that cater to unique needs requires a holistic outlook factoring in an integrated physical, nutritional, emotional, and lifestyle spectrum. In Asia Pacific, emerging trends in women's health are also increasingly tailored to the region's unique consumer behaviours and demographic dynamics.

Article

Exploring Innovation in Beauty and Personal Care

Frida Polyak

Frida Polyak

8 Apr 24

Beauty and personal care is one of the most innovative industries with over 25% of new brands launched in this space, according to Euromonitor International’s Innovation tool, which tracks new product development across the 50 most disruptive FMCG categories.

Article

Snackification Can Only Grow in One Way: Healthily

Tristan Hover

Tristan Hover

22 Mar 24

Snackification describes the phenomenon of people increasingly consuming smaller meals (snacks) throughout the day, instead of the classic three daily meals that was the norm for many decades - especially in Western countries.

Article

Unlocking Fragrance Consumer Trends in Western Europe

Aishwarya Rajpara

Aishwarya Rajpara

19 Mar 24

A deep dive into consumer preferences in fragrance purchases in Western Europe highlights notable distinctions in how men and women prioritise specific functional details.

;