london
English
As Global Lead for home and technology, Ian leads on content creation and client engagement. This includes the development of ongoing, long-term working relationships with clients in support of their commercial agendas, and reciprocal exchange of information and research understanding.
Ian advises clients primarily on home and technology industries and their social, economic and cultural context. Ian has worked right across research and is always keen to extend experience into new areas. To date, he has worked closely with commercial and consulting colleagues to deliver high quality results to our clients.
The Appliances & Electronics World Expo (AWE) is among the top three global exhibitions for home appliances and consumer electronics. The event is held every year in March in Shanghai with this year’s theme being “Smartize the Future”. More than 1,000 brands were showcased at the expo, offering attendees the chance to experience the latest in technological innovation.
Germany, as a market, has experienced a number of challenges in previous years. Many product and service industries are experiencing a rebalancing effect in the wake of the pandemic, navigating a new normal in supply and demand, while lingering inflation and a cost-of-living crisis continue to squeeze consumers and businesses alike. Despite the challenges, there is room for optimism.
The Chinese vacuum cleaner market is the most competitive and innovative. Brands are known to launch two new models a year, trying to compete with each other through innovation. These brands are now at the cutting edge of technological development, particularly evident in self-cleaning wet and dry vacuum models. Euromonitor International analyses the current state of play in this article.