Using Euromonitor's Top 10 Global Consumer Trends 2022 analysis as a framework, this article explores two trends driving consumer behaviour in Australia. It also highlights impacts on the apparel industry and how companies are responding to these trends.
With the recent announcement from Louis Vuitton on future price increases, Euromonitor explores the future of how we access luxury goods with COCOON founder Ceanne Fernandes -Wong, exploring luxury goods, the circular economy and insights on luxury handbag rental trends.
The apparel and footwear industry was among the worst hit by the COVID-19 pandemic, but just as recovery was taking place faster than expected, the industry is now facing more turbulences around the fast-moving uncertainty in Ukraine, galloping inflation rates, which mean rising production costs, further supply chain woes, not to mention weakened consumer spending.
The early 2020 lockdowns triggered by the pandemic exposed the existing cracks in the supply chain of the fashion industry as a result of overproduction and overdependence on vendors from few manufacturing hubs. With the pandemic creating continued uncertainty, fashion retailers will have to shift focus and introduce permanent changes to avoid business disruptions. This blog will focus on key solutions to address the supply chain disruption.
As we adapt to an increasingly digitally reliant world, this episode explores how digital innovations, shifts in target demographics, and lifestyle changes caused by the COVID-19 pandemic, are drawing fashion players to this space and highlights the challenges and opportunities facing fashion players trying to capitalise on the expansion of the metaverse and digital fashion.
The podcast will explore consumers preferences in the market of Eastern Europe, including the Baltics region. Are Eastern European consumers ready to prioritize sustainability in their purchase decisions?
The luxury and fashion industries are showing a stronger rebound in demand in 2021 than we expected a year ago, with pent-up demand turbo-charging recovery and domestic consumption in the spotlight, given the ongoing travel restrictions. In this webinar, speakers will discuss the transformation that luxury and fashion industries are going through.
When most US fashion companies were caught off guard by the impact of the Coronavirus pandemic, the Chinese ultra-fast fashion giant Shein was conquering the US market with sustained sales growth. Shein has won over Gen Z consumers with its competitive advantages in product price, fast delivery, influencer marketing strategy, and DTC model.