Loyalty is at a crossroads with businesses rethinking and revitalising their brand strategies in light of the changing consumer preferences, e-commerce boom and dynamic economic conditions. Curating an emotional bond with consumers becomes a dominant factor for adding value and increasing retention.
Get ready for the most exciting grocery and CPG brand community event ever. We’ve always been ahead of the curve in providing you with top-class speakers and content and catalyzing industry-wide connections.
Chocolate confectionery in India is rapidly growing and even more so online as consumers opt for online delivery amid increasingly hectic lifestyles. Examining leading brands' SKU pricing and promotional strategies provides insight into how brands are winning online in the dynamic category as well as how consumers are reacting to changes in the market.
Asia Pacific is a diverse region, encompassing a mix of markets with different economic and social backgrounds. Businesses looking to introduce loyalty programmes in the region must keep this diversity in mind; understanding the unique aspects of local markets and catering for the needs of consumers in these markets will be critical in strengthening and retaining customer loyalty.
This article examines Euromonitor International's latest data, to give an understanding of the growth areas in the pet care market. Humanisation in pet care drives the demand for healthy, human-grade, premium pet foods and products. Post-pandemic, consumers are seeking convenience through a blend of e-commerce and offline channels, adopting new habits in their shopping behaviour. Sustainable ingredients and packaging become important features in pet care due to increasing concerns about climate change.
Within fast-moving consumer goods (fmcg), the shift to e-commerce accelerated during the pandemic, and now the majority of fmcg categories have elevated levels of e-commerce sales. However, the rate and penetration of e-commerce sales differs by category and country, and prioritising where opportunities are most significant can help companies win online. Utilising Euromonitor’s new e-commerce system, we will use Australia as an example to show how wine is performing online, and who is winning from a retailing and brand perspective.
Walmart and Amazon are battling for leadership of food and beverages e-commerce in the US. Amazon’s unrivalled logistics expertise helps it to win across many shelf-stable categories, but Walmart’s lead in click-and-collect and its vast store network give it the upper hand in perishables. Using data from Euromonitor International's new E-Commerce system, this article explores this rivalry and highlights areas where DTC players and other operators are making inroads against the giants.
The United Arab Emirates and Saudi Arabia are exceptions to global inflation trends due to factors such as high profit margins, low sales tax, franchising dominance, discounters and local manufacturing, regulatory changes, oil prices and state spending, in addition to exchange rate and interest rate dynamics. These factors have helped maintain price stability and low inflation rates in these economies, despite global turmoil.