Loyalty is at a crossroads with businesses rethinking and revitalising their brand strategies in light of the changing consumer preferences, e-commerce boom and dynamic economic conditions. Curating an emotional bond with consumers becomes a dominant factor for adding value and increasing retention.
Global market research company Euromonitor International has been invited to speak at Shoptalk Europe 2023, taking place 9-11 May 2023, at Fira Gran Via in Barcelona, Spain.
After a year, the key players of the Slovak business market will again have the opportunity to meet in person and discuss the direction of the market in the context of current trends. The event will focus on the opportunities that are currently opening up for the business and its partners.
Shoptalk is the world’s largest community of retail changemakers. Founded in 2016, it quickly became America’s largest retail innovation show in just three years and is now widely accepted as the global home for retail innovators.
Direct selling continues to be the most relevant channel in Latin America. But since 2020, direct selling has flatlined and faces several challenges. Euromonitor takes a closer look at how direct selling in Latin America changed after the COVID-19 pandemic and what to expect in 2023 and beyond.
The world’s biggest, most influential and rising retailers and brands unite at Shoptalk for unrivaled business-critical connections, conversations, insights and extraordinary shared experiences to reimagine the future together.
Economic shocks, record-high inflation and supply shortages continue to drive up the cost of living. At the same time, Gen Z is coming of age, forcing retailers and brands to rethink marketing strategies. Plus, tech advances continue to influence purchase habits. These are some of the forces that will shape our lives this year.
Our team of specialists in Vilnius have identified two of Euromonitor’s Global Consumer Trends which are having the biggest impact on Eastern Europe.
Michelle Evans and her team share their insights around the tech trends that are redefining commerce in 2023. We explore how product development is being shaped by social platforms, the influence of gaming culture on shopping websites and ways retailers, brands and hospitality operators are offering more personalized experiences.