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Article

Latin America: Top Consumer Trends in 2024

Rodrigo Mattos

Rodrigo Mattos

1 May 24

Latin America is one of the most diverse regions in the world. Strategies that work in Asia or Europe, for example, can’t simply be plugged and played into this unique region. Read this article for two consumer trends to watch in Latin America in 2024.

Article

Tech-Focused Investments: Retailers' Pursuit of New Concepts

Marija Milasevic

Marija Milasevic

22 Apr 24

The retail landscape is continuously transforming in response to evolving consumer needs. Retailers must introduce new concepts to adapt to changing shopping behaviour and market conditions. In 2023 retailers’ new launches were around five key areas: New Digital Interfaces, Responsible Retail, Simplified Shopping, Experiential Retail and Data-Driven Retail. These five themes encompass trends that are expected to have the most influence on the development of new concepts within the retail sector over the next five years.

Article

Decoding Channel Preferences in Consumer Foodservice

Mikaely Correa

Mikaely Correa

18 Apr 24

After the pandemic, despite players' expectations that circulation restrictions imposed during the crisis would stimulate consumers' desire to seek more out-of-home experiences, foodservice on-premises consumption (global value in USD current terms) has not yet returned to the levels seen in 2019 (pre-pandemic).

Article

ByteDance - TikTok’s Parent’s Financial Expansion Objectives: Where Does Union Mobile Pay Acquisition Fit?

David Zhang

David Zhang

15 Apr 24

In April 2024, ByteDance was reported to acquire Union Mobile Pay (UMP) for CNY1.4 billion (USD200 million), pending regulatory approval. ByteDance operates popular social media and commerce platforms (TikTok and Douyin). This article analyses its strategic objectives of financial expansion, and the key threats and opportunities in relation to financial industries. UMP is considered to be a key chess piece of the game.

Article

Riding the Wave of Recommerce: Why Brands Must Seize This Opportunity

Marija Milasevic

Marija Milasevic

20 Feb 24

Despite the longstanding existence of the resale model, recent years have witnessed a transformative surge in recommerce. Fuelled by ongoing digitalisation, global financial instability, and a growing commitment to sustainability, recommerce has reached heretofore unforeseen levels.

Article

Three Digital Shopping Trends to Watch in 2024

Michelle Evans

Michelle Evans

14 Feb 24

Euromonitor International forecasts that consumers will spend nearly USD11 trillion on goods and services bought online in 2024. This expanding consumer base needs to be at the centre of your strategy. This article explores three key digital trends for the year ahead.

Article

Chart of the Month: Digital Commerce Focus is on Tailoring Experience

Paula Ferolla

Paula Ferolla

29 Jan 24

Digital transformation is changing how brands engage with their target audience, whether in the online space, through better and more personalised purchase experiences and other aspects of the purchase process, according to Euromonitor's Voice of the Industry survey in 2023.

Article

Beyond E-Commerce: The Marketplace Wave Reshaping Western Europe's Retail Landscape

Brando De Carlo Coleman

Brando De Carlo Coleman

19 Jan 24

Marketplaces are expected to continue expanding their online dominance. Such growth is being widely driven by the evolving preferences of online shoppers who increasingly favour the convenience, variety, and competitive pricing offered by digital marketplaces—online retail platforms for which the bulk of sales follow a marketplace model.

Article

What to Expect from Emerging Tech in 2024

Rabia Yasmeen

Rabia Yasmeen

18 Jan 24

Investment in emerging technologies is likely to benefit from improved understanding and realised need for digital transformation across industries. While funding remained challenged during 2023, planned investments are expected to show positive prospects over the next five years, in alignment with the understanding of potential impact of emerging technologies for businesses.

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