Rodrigo Mattos Research Analyst
são paulo
English, Portuguese
About Rodrigo
Rodrigo focuses on client needs in drinks in Brazil, although with a wider, regional focus where needed. His expertise is perhaps strongest in alcoholic drinks, where he works in the central project team.
Rodrigo advises clients on a variety of topics in drinks, packaging, B2B, with a keen interest in forecasting and innovation in these areas. Particular areas of specialisation include alcoholic drinks health and wellness beverages, coffee, and drinks trends in developing markets. Rodrigo graduated in International Relations, with a post-graduate degree in Business. He has been quoted in several major Brazilian publications, such as Folha de S.Paulo, Valor Economico, G1 and Estadão.
Recently Published Work
29º ENCAFÉ - Encontro Nacional da Indústria de Café
Rodrigo Mattos
O mercado de cafés evolui, se adapta e transforma, porém novos desafios continuam a aparecer.
Soft Drinks in the Americas: How Gen Z is Investing in Health
Rodrigo Mattos
As Gen Z will become the main consumer force in the future, it is important to understand how they are building their habits and preferences. At the same time, there is a fast evolution in the soft drinks industry to move away from the old perception of it being unhealthy, towards more health and wellness products.
Anufood Brazil
Rodrigo Mattos
100% focada no setor de Alimentos e Bebidas, a ANUFOOD Brazil – Powered by Anuga – é o principal canal gerador de negócios e a mais completa vitrine de lançamentos de produtos nacionais e internacionais para o varejo, alimentação fora do lar e hotelaria.