Ying WaiCheung

Ying WaiCheung Senior Analyst E-Commerce

london

English, Dutch,�Flemish

About Ying

As a Senior E-Commerce Analyst, Ying dives deep into the product by providing accurate data on how the best-in-class e-commerce retailers in the biggest consumer markets are performing.

Follow:

Expertise

Ying works directly on Euromonitor's E-Commerce product with a focus data building, e-commerce research and brings direct experience in Euromonitor's multi-source retailing research. With past experience at Amazon, he provides an insider view of a leading online marketplace. Together with traditional research methods and new data sources, Ying provides a key bridge between traditional and digitalised market research.

Related to Digital Shopper

Article

Inflation Fatigue: Latin America's Smarter Shoppers

17 Jul 26

The post-pandemic price spikes have eased across much of Latin America, but 2026 is no clean recovery: inflation has settled near 4% and prices keep rising. Years of stacked increases have changed how people shop. This is inflation fatigue – consumers are not just spending less, they have become tactical, and the winners will adapt to it.

Ivan Salazar

Ivan Salazar

Article

AI-Powered Commerce: What China’s Path Reveals About the West

22 Jun 26

One in two consumers globally are using ChatGPT to search for products in 2026. Nearly four in five say AI has introduced them to a brand they hadn't considered before. And yet, we ask a shopper in Shanghai and a shopper in Seattle how they use generative AI to buy things, and there are two different stories that barely resemble each other.

Rabia Yasmeen

Rabia Yasmeen

Webinar

Navigating rapid AI adoption in European retail

15 Jun 26 | GMT: 12:00 PM

AI is becoming retail’s new front door, transforming how consumers discover, evaluate and choose products. Now, retailers and brands face a critical question: can AI move beyond discovery and start rewiring the rest of the shopper journey?

Euromonitor International

Euromonitor International