Passport Innovation: Live Product Demo

Euromonitor International

A bright idea is a great start, but successful innovation relies on more than just inspiration. Join us for an interactive product demo, where you will discover how Euromonitor’s Passport Innovation database helps you to navigate new product journeys for strategic innovation.

Smart Tech Empowers Consumer Appliances Market: AWE 2024

Tim Chuah

The Appliances & Electronics World Expo (AWE) is among the top three global exhibitions for home appliances and consumer electronics. The event is held every year in March in Shanghai with this year’s theme being “Smartize the Future”. More than 1,000 brands were showcased at the expo, offering attendees the chance to experience the latest in technological innovation.

Top Three Consumer Trends for Germany in 2024

Stephen Dutton

Germany, as a market, has experienced a number of challenges in previous years. Many product and service industries are experiencing a rebalancing effect in the wake of the pandemic, navigating a new normal in supply and demand, while lingering inflation and a cost-of-living crisis continue to squeeze consumers and businesses alike. Despite the challenges, there is room for optimism.

Clean Sweep - Innovation Driving Sales of Vacuum Cleaners in China

Tim Chuah

The Chinese vacuum cleaner market is the most competitive and innovative. Brands are known to launch two new models a year, trying to compete with each other through innovation. These brands are now at the cutting edge of technological development, particularly evident in self-cleaning wet and dry vacuum models. Euromonitor International analyses the current state of play in this article.

Middle East Consumers Choose Drink Brands that Resonate with Their Values

Alexandra Molokova

More Middle Eastern consumers are looking for brands that align with their values, for example local sourcing and sustainability. In an age of social media, consumers are looking beyond pricing when making drink brand choices, and seeking those brands that resonate more with their values.

Skinification: A Game-Changer in Sunscreen Usage

Sonali Jagadev