Kenya

The value growth in breakfast cereals market is predominantly attributed to rising unit prices rather than a significant increase in consumption. The ongoing Ukraine war has instigated an energy crisis, leading to heightened inflation globally. This,…

Baked goods in Kenya has experienced substantial unit price increases, particularly in bread, marked by strong double-digit growth. This escalation is primarily attributed to the heightened global wheat prices, a consequence of the ongoing…

Local brands such as Peptang and Zesta continue to maintain their dominant presence in sweet spreads. Their success can be attributed to their extensive distribution networks and competitive pricing when compared to imported products. These homegrown…

Stock cubes have cemented their status as essential staple ingredients in households, regardless of income levels. Surprisingly, this demand remains on the rise even in the face of strong price increases. One noteworthy brand in this segment is…

There has been a growing demand for soups among consumers in Kenya. The landscape has quickly become one of the few industries that have witnessed a surge in demand after the outbreak of COVID-19. However, there is an overall perception in the…

In 2023, edible oil prices have remained persistently high, continuing the trend from the significant increase experienced in 2022. Unfortunately, there is little respite in sight, primarily due to the Kenyan government's imposition of a 25% import…

In 2023, packaged food in Kenya faces the challenge of high inflation, leading to a significant increase in unit prices. As a result, consumers are prioritising essential grocery items while cutting back on impulse or non-essential purchases. For…

Although economic freedom is limited and endemic corruption persists, international assistance is helping government finances in Kenya. Whilst economic growth is slowing, adversely impacted by high inflation, infrastructure upgrades will be…

The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Kenya covers production and consumption trends in agricultural commodities, energy…

The number of households in Kenya is set to continue increasing between 2022 and 2027, with other (extended) households continuing to be the leading household type. In 2022, household spending faced challenges due to a 7.7% inflation rate, leading to…