Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Strategy Briefing

Retail in Transition: Capitalising on Future E-commerce Opportunities

Mar 2021

The digital revolution has been rewiring retail for years, leading to new business models, commerce ecosystems and channels for reaching and engaging consumers. The COVID-19 pandemic accelerated this transition, as e-commerce became the default…

USD 1,325
Country Report

Premium Beauty and Personal Care in Uruguay

Apr 2024

Premium beauty and personal care registered another very strong sales performance during 2023, the fourth-year during which double-digit current value growth was registered in the category as demand continued to rise steadily. In particular, sales…

USD 1,195
Country Report

Premium Beauty and Personal Care in Peru

Apr 2024

Premium beauty and personal care saw robust value sales in Peru in 2023, which was supported by new brands entering the arena.

USD 1,195
Country Report

Premium Beauty and Personal Care in Mexico

Jun 2023

Premium beauty and personal care witnessed dynamic growth in current value terms in 2022, albeit slightly slower compared to 2021. Premium beauty and personal care outpaced the growth of the mass segment. However, the gap between the growth of the…

USD 1,195
Country Report

Premium Beauty and Personal Care in Guatemala

Apr 2024

Volume sales growth in premium beauty and personal care in Guatemala was moderate in 2023, with current value sales rising rapidly as a result of price increases, though at a slower rate than during the previous two years. Local habits in terms of…

USD 1,195
Country Report

Premium Beauty and Personal Care in Ecuador

Apr 2024

Premium beauty and personal care remains a category with very low penetration within Ecuador. In the midst of perennial low sales and a general lack of dynamism, L'Oréal and its local partner Quifatex SA have begun to revitalise the category with the…

USD 1,195
Country Report

Premium Beauty and Personal Care in Dominican Republic

Apr 2024

In 2023, the Dominican economy showed moderate growth although GDP remains lower than before the pandemic. This low growth in the economy, combined with a period of higher living costs, led consumers to prioritise their purchases. In beauty and…

USD 1,195
Country Report

Premium Beauty and Personal Care in Costa Rica

Apr 2024

E-commerce continued to gain importance in terms of premium beauty and personal care distribution in Costa Rica in 2023. While this was in keeping with the trend evident across the market as a whole, the channel’s rising penetration also reflected…

USD 1,195
Country Report

Premium Beauty and Personal Care in Colombia

Apr 2024

The expansion of beauty specialists helped to drive the growth of premium beauty and personal care in Colombia in 2023. After the pandemic, the channel witnessed a steady increase in value share across most categories and gained ground from other…

USD 1,195
Country Report

Premium Beauty and Personal Care in Chile

Apr 2024

Despite the economic situation in Chile in 2023, which forced consumers to prioritise their purchases, premium beauty and personal care maintained steady current value growth, at a very similar level to that recorded in 2022. However, significant…

USD 1,195
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