Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Country Report

Consumer Appliances in Colombia

Dec 2023

Consumer appliances in Colombia encountered moderate growth in 2023, marking the lowest volume growth in the past six years. Major appliances suffered a decline in volume sales, impacted by multiple factors, including reduced purchasing power among…

USD 2,750
Country Report

Consumer Appliances in Chile

Dec 2023

Consumer appliances in Chile is witnessing a normalisation of demand in 2023 following several years of fluctuating growth rates. The first two years of the pandemic resulted in a surge in sales for many categories due to prolonged home seclusion.…

USD 2,750
Country Report

Consumer Appliances in Brazil

Dec 2023

Consumer appliances in Brazil reflect macroeconomic effects observed since 2022, especially in the beginning of the year. Since 2022, increased consumer indebtedness has led to growing price-sensitivity and budget constraints, especially towards…

USD 2,750
Country Report

Consumer Appliances in Argentina

Dec 2023

Argentina grappled with an economic downturn in 2023, largely triggered by the worst harvest in over a decade due to a historic drought spanning 2022-2023. The agricultural sector, a linchpin of the local economy and accounting for over half of…

USD 2,750
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
Country Report

Air Treatment Products in Mexico

Dec 2023

Towards the end of the review period the supply air treatment products in Mexico was impacted by a lack of semiconductors, which had a particularly big impact on split air conditioners. In the wake of these shortages that challenged supply chains…

USD 1,195
Country Report

Air Treatment Products in Colombia

Dec 2023

Air treatment products in Colombia witnesses robust double-digit growth, primarily attributed to the soaring demand for cooling fans. This surge is driven by hotter weather conditions in 2023 due to the El Niño phenomenon, prompting consumers to seek…

USD 1,195
Country Report

Air Treatment Products in Chile

Dec 2023

Following a strong uptake for air treatment products during the first two years of the pandemic as Chileans spent considerable time at home, retail volume sales started to marginally fall in 2022, with even stronger declines in 2023. This performance…

USD 1,195
Country Report

Air Treatment Products in Brazil

Dec 2023

In Brazil, the retail volume declines experienced by air treatment products since 2020 are starting to ease, with some formats recording positive growth in 2023. However, there is still declining demand for window air conditioners, dehumidifiers and…

USD 1,195
Country Report

Air Treatment Products in Argentina

Dec 2023

Sales of split air conditioners in Argentina witness a peak during summer, yet the decision to purchase such appliances is seldom impulsive. Consumers typically accumulate savings or opt for credit options to finance these relatively costly…

USD 1,195
Strategy Briefing

Affordability, Value, and the Cost of Living: Balancing Budget and Lifestyle

Jul 2023

Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…

USD 1,325
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