Latin America

Demand for sleep aids is growing in 2023 to remain significantly above pre-pandemic levels. Although value growth can also be considered healthy, it falls short when compared to the remarkable figures observed in 2021, when the category experienced…

During 2023, sleep aids continued to benefit from the post- pandemic landscape of ongoing global economic instability, compounded by rampant inflation, which placed pressure on both middle- and low-income groups. As a result, consumers were forced to…

Paediatric consumer health is expected to register a slight increase in current value sales, but a fall in volume sales. The performance of vitamins in particular is expected to drag down the overall segment. Vitamins are the largest product in…

Despite challenging macroeconomic conditions in the country and higher prices for just about everything, paediatric consumer health managed to record positive growth over the review period and in 2023, reflecting the importance families place on the…

Paediatric analgesics faced supply issues during 2022 and part of 2023, particularly with a scarcity of Dolex 7+ (a suspension that can be used for children aged 7 and above that has a different concentration from baby drops and adult acetaminophen).…

Paediatric consumer health is experiencing similar value growth rates to the previous year in Chile, although this is not aligned with the increasing demand for this category during 2023. A notable challenge has emerged as there have been stock…

In 2023, paediatric consumer health is expected to register a decline in current value sales. A contributing factor to the decline is that the birth rate is falling in Bolivia. That being said, birth rates are still high. Some products are expected…

Retail volume sales of paediatric cough, cold and allergy (hay fever) remedies saw positive growth for the second consecutive year in 2023. With the resumption of pre-pandemic lifestyles, including the return of students to school and infants to…

NRT smoking cessation aids saw growth decelerate in 2021 and 2022. On one side, with the high price tag of NRT products and consumers looking to balance their budgets, this category is not considered essential but easily replaceable. On the other…

The proportion of the Argentinian population claiming to smoke declined in 2023, continuing the trend of previous years of the review period. This was driven mainly by a decline in smoking amongst women, with prevalence amongst men decreasing at a…

Herbal/traditional sleep aids is expected to register the highest current value growth in 2023. Stress factors such as economic uncertainty and a spiralling crime rate are expected to lead to increased demand for sleep aids. In addition,…

Herbal/traditional remedies recorded steady growth in 2023 as they are well received and trusted by Dominican consumers. Also, consumers are increasingly turning to more natural products that they perceive to be healthier, cleaner and less processed.…

Demand for cough/cold/allergy remedies is on the rise. Ingredients such as menthol, eucalyptus, propolis, and hedera helix are particularly popular in syrups used to address dry or productive coughs. These herbal remedies are known for their…

Consumers in Chile continue to show strong support for herbal/traditional products, especially when purchasing cough/cold remedies. This trend is not only driven by the longstanding preference for natural products among many Chileans but also due to…

In recent years, the local government has been active in promoting the development of traditional medicine. In 2023, local health authorities continued with this strategy and signed an agreement with the Japanese government to help promote local…

Demand for herbal/traditional dietary supplements continued to grow strongly in 2023, as consumers sought out products to help protect them from illness. This increased focus on preventative health and immunity-boosting products caused a surge in…

The occurrence of dry eye in Colombia is on the rise, with an estimated 35% to 40% of the population experiencing this condition, although official statistics are unavailable. The emergence of new habits during the pandemic and post-pandemic period,…

Eye care in Chile is experiencing declining retail volume sales in 2023, primarily due to greater mobility outside of the home and the transition back to in-person work settings. In 2020 and 2021, standard eye care experienced a notable upturn in…

With consumers spending more time in front of screens, whether as a result of home working or e-learning, retail sales of eye care products continued to see healthy growth in constant value terms in 2023. The COVID-19 pandemic led to an increased use…

Digestive remedies is expected to register significant current value and volume growth in 2023, partly driven by high demand for diarrhoeal remedies (see below). The healthy growth is also due to the high levels of recommendation by pharmacists at…