Latin America

Read our latest reports on Latin America here, with analyses and ...

Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...

Country Report

Surface Care in Colombia

Feb 2024

The COVID-19 pandemic triggered a sharp increase in demand for surface care products, particularly in multipurpose cleaners and home disinfectants. In the following years, retail volumes have receded although total surface care sales remain well…

USD 1,195
Country Report

Surface Care in Brazil

Feb 2024

In 2023, surface care experienced single-digit retail value and volume growth rates. In comparison to the previous year, retail volume growth was marginally higher, supported by the consistent demand for multi-purpose cleaners, bathroom cleaners,…

USD 1,195
Country Report

Polishes in Mexico

Feb 2024

Polishes recorded another year of modest retail volume growth in 2023, with sales returning to the pre-pandemic level, with more significant current value growth. Volume growth was driven largely by shoe polish, supported by the revival of…

USD 1,195
Country Report

Polishes in Colombia

Feb 2024

Despite the strong price increases witnessed in 2023, shoe polishes performed exceptionally well in retail volume terms, with a full recovery above pre-pandemic levels. This trend has been driven by the full return to face-to-face classes in schools…

USD 1,195
Country Report

Polishes in Brazil

Feb 2024

In 2023, polishes recorded low retail value growth, along with negative retail volume sales, whereas in the previous two years, inflation had supported a stronger value performance. This directly relates to the negative performance of floor polish…

USD 1,195
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