Read our latest reports on Latin America here, with analyses and ...
Read our latest reports on Latin America here, with analyses and market statistics that explore the evolving consumer preferences, market environment and inherent growth potential in individual countries, or briefings that assess key strategic themes...
Tobacco in Latin America was recording positive value growth in 2022, driven by the still dominant cigarettes category, but with e-vapour and heated tobacco products recording more dynamic growth. However, the development of these next-generation…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
For many years, Mexico was characterised by healthy demographic growth, which led to an increasing number of people of legal smoking age each year and, with it, an increase in the number of smokers, which resulted in positive demand for tobacco…
In 2022, cigarettes remained the primary tobacco category in Brazil. The volume growth of cigarettes in 2022, although slower than in 2019, was indicative of the dynamics surrounding illicit trade rather than an increasing preference for tobacco…
Smokeless tobacco, e-vapour products, and heated tobacco are no longer available in the Mexican market after being banned in 2020, so there is no current data available.
In 2022, Mexico suffered its largest inflationary impact in the past two decades. Nonetheless, cigars, cigarillos, and smoking tobacco demonstrated a certain level of resilience, driven mainly by cigars, which holds the largest value share in the…
The year 2020 saw a poor performance for cigars, marked by a rapid and significant increase in the dollar exchange rate. In addition, the limited opportunities for socialising due to the pandemic resulted in fewer occasions for smoking cigars.…
Since the pandemic, an increasing number of Mexicans have become more aware of health and self-care, encouraging them to take greater interest in leading healthier lifestyles, improving their diets, exercising more frequently, and aspiring to have…
In 2022, cigarettes in Brazil observed a sustained shift in consumer preference, as economy cigarettes gained share from mid-priced cigarettes. This change can be attributed to growing price sensitivity amongst consumers, and their perception of…