LVMH Moët Hennessy Louis Vuitton SA in Personal Accessories

November 2022

LVMH sales in personal accessories returned to pre-pandemic levels in 2021 and continue to grow in 2022 despite the challenging global environment. Asia Pacific is the largest contributor to company sales in 2019-2022, followed by North America. Tiffany & Co strengthened LVMH’s position in jewellery as it became the group’s second largest brand in personal accessories. Digitalisation and sustainability are core strategies to respond to renewed and growing consumer demands over the forecast.

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Overview:

Euromonitor International's report on LVMH Moët Hennessy Louis Vuitton SA delivers a detailed strategic analysis of the company's business, examining its performance in the Personal Accessories market and the global economy. Company and market share data provide a detailed look at the financial position of LVMH Moët Hennessy Louis Vuitton SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of LVMH Moët Hennessy Louis Vuitton SA.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of LVMH Moët Hennessy Louis Vuitton SA provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Personal Accessories research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

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Scope
Executive summary
LVMH Moët Hennessy Louis Vuitton SA ranks first globally in personal accessories
Asia Pacific concentrates almost half of LVMH Moët Hennessy Louis Vuitton’s sales in 2022
LVMH to see sales grow in 2022 in its top three countries: The US, China, and Japan
The acquisition of Tiffany & Co strengthens LVMH’s position in jewellery
The US and Asia Pacific to remain key markets over the forecast period
LVMH Mo ë t Hennessy Louis Vuitton SA to remain the leading player in personal accessories
Sustainability and omnichannel strategy are core areas for LVMH’s future growth
LVMH to focus its sustainability efforts in four areas towards 2030
Sustainability in action: LVMH brands’ efforts to become more sustainable
LVMH Mo ë t Hennessy Louis Vuitton SA outperforms the industry and its closest competitors
LVMH overlaps most with Richemont SA, Cie Financière and Kering SA
LVMH ranks number one in seven out of the top 10 countries in its largest category, bags
LVMH delivers strong growth in bags and luggage for two consecutive years
Tiffany becomes LVMH’s second largest brand behind Louis Vuitton
Tiffany & Co turns into a strategic brand for LVMH
Despite a more moderate performance, Asia Pacific leads LVMH’s bags and luggage sales in 2022
Handbags accounts for the majority of LVMH’s sales in its top 10 markets
As travel returns to normal, luggage is expected to bring growth over the forecast period
Louis Vuitton’s Felt Line, an example of LVMH’s sustainability efforts in bags
Asia Pacific and North America drive LVMH’s jewellery sales over the historic period
Tiffany & Co partners with Beyoncé and Jay-Z to benefit underrepresented minorities
LVMH’s costume jewellery loses weight as the company focuses on the high end of the market
Asia Pacific, a key region for growth over the forecast period in jewellery
Overview of LVMH in personal accessories: Product and brand coverage
Executive summary
Projected company sales: FAQs (1)
Projected company sales: FAQs (2)

Personal Accessories

Personal Accessories refers to a diversified group of personal products including Bags & Luggage, Jewellery, Watches and Writing instruments.

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