Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Malaysia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Sales of womenswear registered a second year of robust growth in 2023, with current value sales edging even closer to pre-pandemic levels. As the country emerged from the COVID-19 pandemic, Malaysian women became increasingly keen to socialise and…
A return to more active lifestyles fuelled growth in sportwear in 2023, with performance apparel and performance footwear, in particular, benefitting from the resumption of outdoor sporting activities. The reopening of the country’s borders to…
Menswear saw another year of healthy growth in current value terms in 2023, with sales exceeding pre-pandemic levels. The return of Malaysians to their physical offices supported demand in a number of product areas, with items such as men’s suits,…
Sales of jeans continued to see healthy growth in current value terms in 2023. Premium jeans remained the largest subcategory in terms of value, having continued to benefit from the presence of many established brands, including the iconic Levi’s…
Demand for hosiery improved significantly in 2023, continuing the trend of the previous year. The return of consumers to their physical offices boosted demand for sheer hosiery, as did an increase in the number of social outings, as tights tend to be…
Footwear registered a second year of double-digit growth in 2023, with sales exceeding pre-pandemic levels in current value terms. Sales of both men’s and women’s footwear were boosted by the return of consumers to their physical offices, at least on…
Compared to other areas of apparel and footwear, childrenswear saw relatively modest growth in current value terms in 2023. Sales of childrenswear were comparatively unaffected by the pandemic, as despite the lockdown, parents still needed to…
Sales of apparel and footwear saw dynamic growth in 2022, with constant value sales fast approaching pre-pandemic levels. As the country emerged from the COVID-19 pandemic, consumers became increasingly keen to travel, socialise and spend more time…
Retail sales of apparel accessories continued to see healthy growth in current value terms in 2023. With consumers returning to their physical offices, there was a return to more formal clothing styles, with ties and belts seeing a particularly…