Markets of the Future

 
Strategy Briefing

Beauty Disruptor Series: Innovation in Europe, Middle East and Africa

Sep 2019

Beauty innovators generally have the power to disrupt markets, predominantly through route to market and the brand value proposition. The case studies or “beauty innovators” selected by our in-country analysts, are newly established local businesses…

USD 1,325
Strategy Briefing

Blurring Lines in Alcoholic and Non-Alcoholic Drinks

Sep 2019

There is a growing overlap between alcoholic, soft and hot drinks as consumer priorities shift. A sense of “experience”, achieved through settings or stories, is increasingly prioritised over rigid adherence to categories. Declining alcohol…

USD 1,325
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