Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Alcoholic Drinks in Iraq

Jun 2023

Iraq’s alcoholic drinks industry remains underdeveloped and in a rather chaotic state due to a complex matrix of supply-side challenges including rampant smuggling, widespread corruption, infrastructure issues and the routine counterfeiting of…

USD 2,450
Country Report

Alcoholic Drinks in Israel

Jun 2023

Alcoholic drinks in Israel in 2022 is characterised by large price increases. While prices in the local territory rise due to the increasing costs of living and inflation, locals are also increasingly interested in premium products, which causes…

USD 2,450
Country Report

Alcoholic Drinks in Jordan

Jun 2023

RTDs maintained total volume growth in 2022, with sales recovering to the pre-pandemic level in this year. Sales are projected to increase further as life in Hong Kong gradually returns to normal. On-trade volume sales increased in 2022, with outlets…

USD 2,450
Country Report

Alcoholic Drinks in Kuwait

Jul 2023

The sale and consumption of alcoholic drinks are illegal in Kuwait and, therefore, 100% of sales generated in Kuwait’s alcoholic drinks industry comes from non alcoholic beer. The category saw an upturn in its performance in 2022 as it witnessed some…

USD 2,450
Country Report

Alcoholic Drinks in Lebanon

Jun 2023

Sales rose across alcoholic drinks in 2022 as demand rebounded during the post-pandemic era. However, the economic crisis continues to suppress demand and local players, especially wineries, are looking to export markets to generate revenues in…

USD 2,450
Country Report

Alcoholic Drinks in Oman

Jul 2023

Locals are officially banned from buying and consuming alcohol, with players relying on expatriates for sales, while the ban on marketing alcoholic drinks makes it challenging for brand owners to influence consumer choices. Nonetheless, the lifting…

USD 2,450
Country Report

Alcoholic Drinks in Qatar

Jun 2023

In 2022, there was a huge rise in demand, which the FIFA World Cup generated in the country. With over three million football fans visiting in November and December, all alcoholic drinks benefited from a sudden surge in consumption. Qatar is a…

USD 2,450
Country Report

Alcoholic Drinks in Saudi Arabia

Jun 2023

With alcoholic drinks prohibited under Islamic law, on- and off-trade sales in Saudi Arabian remained dependent on non alcoholic beer at the end of the review period. While off-trade sales of non alcoholic beer started to rebound in 2021 and 2022,…

USD 2,450
Country Report

Alcoholic Drinks in the United Arab Emirates

Jun 2023

Alcoholic drinks in the United Arab Emirates continued to demonstrate healthy growth in 2022 following a notable rebound the previous year. The United Arab Emirates is known for well-established luxury lifestyles enjoyed by much of the population,…

USD 2,450
Country Report

Beer in Israel

Jun 2023

Heineken NV (GBO), which is represented by Tempo Beer Industries Ltd in Israel, was one of the players forced to increase its prices in 2022, starting in Q1 and with the announcement of further price hikes later in the year. The reason for this was…

USD 1,195
Strategy Briefing

Beer in Middle East and Africa

Feb 2021

Beer sales continued to record a healthy growth rate in 2019, with particularly dynamic performances seen in Nigeria and Cameroon. However, this has come to an abrupt halt in 2020, with the arrival of Coronavirus (COVID-19) resulting in a slump in…

USD 1,325
Country Report

Beer in Saudi Arabia

Jul 2022

With alcoholic drinks prohibited under Islamic law, beer sales in the Saudi Arabian market are totally reliant on non alcoholic beer. The COVID-19 crisis led to a marked decline in non alcoholic beer sales in 2020. The Saudi Arabian Government took a…

USD 1,195
Country Report

Beer in the United Arab Emirates

Jun 2023

Total volume sales of beer in the United Arab Emirates continued to record double-digit growth in 2022, as consumers resumed socialising after restrictions were further eased. The strong volume growth recorded by beer was additionally fuelled by the…

USD 1,195
Country Report

Cider/Perry in Israel

Jun 2023

There is a lack of innovation in cider/perry, thus suppressing potential growth in the category. For example, we are not seeing the same styles of numbers of product developments to stimulate consumer demand. Added to which, the consumer base of…

USD 1,195
Country Report

Cider/Perry in the United Arab Emirates

Jun 2023

As cider is historically an alternative to beer in the United Arab Emirates, the FIFA World Cup held in Qatar boosted demand for this alcoholic drink in addition to beer sales in late 2022, despite inflation hitting the local market. Since Budweiser…

USD 1,195
Strategy Briefing

Cities Household Necessities Spending Index

Jun 2022

The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…

USD 1,325
Strategy Briefing

Global Economy, Finance and Trade Trends

May 2022

Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q1 2023

Feb 2023

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q3 2022

Sep 2022

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

USD 1,325
Strategy Briefing

Global Inflation Tracker: Q4 2023

Nov 2023

This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…

USD 1,325
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