Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Having performed strongly during 2020, retail current value sales of tobacco declined for the first time in four years in 2021 and once again in 2022. Notably, cigarettes saw moderate decline in both retail volume and current value terms in 2022.…
Iraq’s tobacco industry began to struggle for positive volume growth in 2022 despite the rapid growth seen in reduced harm options such as heated tobacco and e-vapour products. In most cases, local smokers are intent on reducing the amount they smoke…
The COVID-19 pandemic has disrupted the consumer goods market in Sub-Saharan Africa, with recovery expected to take place over time. Consumers expenditure has been negatively affected, as value seeking consumers shift to essential products. The…
The product range available in open vaping systems in the United Arab Emirates has expanded, as Vaporesso entered the market in 2022. Vaporesso is a premium vape brand that is now present in 50 markets. It is from Shenzhen Smoore Technology Co Ltd,…
Electronic cigarette usage is increasing significantly among young local consumers, even though they cannot legally be sold to minors. This is because the supervision in this product area has been deficient. In 2022, 33% of teenagers reported having…