Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Consumers in the United Arab Emirates are increasingly seeking healthier options of sweet spreads, including those with reduced sugar content and fewer additives. In addition, nut and seed based spreads are gaining popularity in the local market,…
The market for sweet spreads continued to see positive growth in volume terms in 2023, albeit at a slower pace than the previous year. This was mainly due to the stabilisation of sales via the foodservice channel, following a boom in the aftermath of…
In 2023, price increases across the sweet spreads will have a dampening effect on retail volume sales. Moreover, as the health and wellness trend in Israel continues apace, many local consumers are less inclined to indulge in sweet spreads, which are…
Local consumers are becoming increasingly focused on health and wellness trends, resulting in an increase in demand for sauces with healthy claims. Health-conscious consumers are selecting alternatives to traditional high-calorie sauces, as well as…
Following a two-year period of decline, sauces, dips and condiments returned to positive growth in retail volume terms in 2023. In 2021 and 2022, demand was negatively impacted by disruptions to the global supply chain, which pushed up production…
Price increases resulting from supply chain issues and the rising costs of raw materials and production are discouraging many Israeli consumers from buying sauces, dips and condiments in 2023. For example, at the end of 2022, Strauss increased the…
The local workforce has returned, with employees actively seeking convenience as they rebalance their professional and personal lives. Therefore, retail demand for ready meals and prepared salads continues to steadily rise in the United Arab Emirates…
Meals and soups witnessed positive growth in volume terms in 2023, thanks to the normalisation of consumer lifestyles post-pandemic, including the reopening of schools and the return of consumers to their physical workplaces. The number of women in…
Ready meals continues to benefit from the convenience trend in Israel, reflected in healthy current value growth in 2023. The enduring popularity of pizza has enabled it to register the strongest current value growth. Still, many local consumers…
The number of health-conscious consumers is on the rise in the United Arab Emirates. Increasing numbers of local consumers are following a balanced diet, and they are selecting healthy food sources. Edible oils is one of the categories in which…