Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Sustainability is becoming a key focus for both manufacturers and consumers in soft drinks in the United Arab Emirates. Recycled bottles and reduced waste are core topics within the industry. Following global trends, players have started to launch…
The launch of Davidoff’s new fresh ground coffee pods in 2023 featured thin wall plastic containers with aluminium lids as closures. The choice of aluminium lids was due to their excellent sealing properties, ensuring freshness and preserving the…
In 2023, Kuwait's beauty and personal care sector is flourishing amidst global economic unpredictability, upheld by the nation's stable low inflation rate. With robust demand driven by population growth and economic expansion, opportunities abound…
All players in beauty and personal care in Iraq faced challenges in 2023 as financial instability, limitations on foreign exchange and the revaluation of the dinar fuelled price inflation. This supports informality in the market despite the shift…
All players in beauty and personal care in Lebanon continued to face huge challenges during 2023 as the Israel-Hamas war piled further pressure on demand at a time when many consumers have already curbed their spending on non-essential items. Thus,…