Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Amid ongoing trends, players are steadfastly focusing on innovation as a pivotal strategy to drive sales of microwaves. In the United Arab Emirates, there is a distinct emphasis on energy consumption, a factor presenting limitations on sales growth…
While retail volume growth of large cooking appliances is slowing in 2023, higher current value growth is primarily being influenced by surging commodity prices driven by high inflation rates. As a result, local consumers are either deferring their…
One of Western Europe's leading home laundry appliance brands, Beko, has introduced an eco-friendly line to promote sustainable living to consumers. Aligned with the brand’s sustainability mission, the range claims to offer reliability, high…
Despite economic variables, such as inflation and fluctuations in the housing market, demand for food preparation appliances remains resilient. While these factors can influence consumer spending, innovative product offerings and changing consumer…
In the United Arab Emirates, many local consumers now value the energy-saving capabilities of dishwashers more than their average initial cost of AED2,762 (as of mid-2023). Their primary concern is the dishwasher's electricity and water consumption…