Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

Small Cooking Appliances in Israel

Dec 2023

Despite the much lower average unit price of such products and their popularity in Israeli cuisine, slow cookers are seeing demand wane as consumers shift towards multi-cookers, which offer a slow cooking function together with functions such as air…

USD 1,195
Country Report

Staple Foods in Oman

Dec 2023

Staple foods in Oman has experienced consistent growth throughout 2023, despite the escalation in prices attributed to inflation and other heightened production costs. Certain categories are deemed indispensable to Omani households, yet Omanis remain…

USD 2,450
Country Report

Vacuum Cleaners in Israel

Dec 2023

Although the average unit price of vacuum cleaners increased in 2022 and 2023 driven by the introduction of new, more sophisticated models, there was also an increase in competition that led to the availability of less expensive middle range options.…

USD 1,195
Strategy Briefing

Global Overview of the Textile and Leather Products Industry

Dec 2023

This briefing examines how the textile and leather products industry is performing globally and in the largest countries in terms of textile and leather products output. The report also provides data for production, market size, imports, exports,…

USD 1,325
Strategy Briefing

Global Overview of the Business Services Industry

Dec 2023

This analysis explores the trends in the business services industry, assessing its performance in major global economies. It covers essential data such as production metrics, market size, import and export figures, industry expenses, profitability…

USD 1,325
Country Report

Air Treatment Products in Saudi Arabia

Dec 2023

Air conditioners in Saudi Arabia have historically benefitted the most in the central region of the country, which is home to some of the biggest and most populous cities, including the capital, Riyadh. The hot weather in the country is also…

USD 1,195
Country Report

Consumer Appliances in Saudi Arabia

Dec 2023

Consumer appliances is seeing steady overall volume and value growth in Saudi Arabia, supported by ongoing urbanisation in the Kingdom. This is further supported by strong inbound tourism and the growth of various industries in Saudi Arabia, in line…

USD 2,750
Country Report

Dishwashers in Saudi Arabia

Dec 2023

In line with energy-efficiency initiatives and developments, across multiple categories of consumer appliances, new energy consumption standards are being set for dishwashers.

USD 1,195
Country Report

Food Preparation Appliances in Saudi Arabia

Dec 2023

In a cross-category trend, ongoing urbanisation and population growth in the Kingdom are also underpinning demand for food preparation appliances. Notably, the trend for modern and smart-connected homes is leading consumers to increasingly seek…

USD 1,195
Country Report

Home Laundry Appliances in Saudi Arabia

Dec 2023

Hygiene is a key trend seen in home laundry appliances since the era of the pandemic, in line with many health and wellness trends, whereby consumers have been paying more attention to their health and the cleanliness of their surroundings. As such,…

USD 1,195
Country Report

Large Cooking Appliances in Saudi Arabia

Dec 2023

Sales of large cooking appliances are supported by overall demand due to population growth in the Kingdom. As seen in other essential consumer appliance categories (eg refrigeration appliances), large cooking appliances benefit from the various…

USD 1,195
Country Report

Microwaves in Saudi Arabia

Dec 2023

Microwaves have evolved from appliances of dubious reputation which simply eat food, to versatile products which offer a variety of options. Indeed, modern microwaves can bake, grill, heat and defrost, thereby combining baking and microwaving tasks…

USD 1,195
Country Report

Personal Care Appliances in Saudi Arabia

Dec 2023

In a cross-category trend, Dyson’s new pop-up stores across Riyadh and Jeddah, allow consumers to test personal care appliances prior to purchase. The pop-ups are cited as test stores, situated across malls (Panorama Mall, Nakheel Mall, Granada Mall,…

USD 1,195
Country Report

Refrigeration Appliances in Saudi Arabia

Dec 2023

Saudi Arabia boasts one of the largest home appliances markets in the Middle East region, owing to consumers’ enhanced lifestyles and strong purchasing power, thanks to thanks to increasing job security, more women and youth in the workforce, and the…

USD 1,195
Country Report

Small Cooking Appliances in Saudi Arabia

Dec 2023

Health and wellness trends, as enhanced by both the era of the pandemic and the government’s healthy living promotions as part of the Saudi Vision 2030, have inspired consumers to adopt healthy eating habits. In turn, this has encouraged interest in…

USD 1,195
Country Report

Vacuum Cleaners in Saudi Arabia

Dec 2023

Robotic vacuum cleaners are starting to gain relevance in Saudi Arabia, seeing growing volume sales following a sluggish and/or negative performance over the review period. This is attributed to ongoing economic developments in the Kingdom, with…

USD 1,195
Country Report

PEST Analysis: Lebanon

Dec 2023

Corruption and political instability are impeding economic freedom, whilst the public-debt-to-GDP ratio is one of the highest globally. Although the economy is relatively well diversified, uncertainty could hamper its development and hyperinflation…

USD 300
Country Report

Staple Foods in Qatar

Dec 2023

In 2023, Qatar faces significant challenges following the end of the World Cup and the positive effects that had on the industry. Post-event, manufacturers are navigating efforts to sustain sales levels. For example, many food production companies…

USD 2,450
Strategy Briefing

Food, Beverages and Tobacco Global Industry Overview

Dec 2023

The briefing examines how the food, beverages and tobacco industry is performing globally and in the largest countries in terms of food, beverages and tobacco output. The report also provides data for production, market size, imports, exports,…

USD 1,325
Country Report

PEST Analysis: Iraq

Dec 2023

Although state finances have been improving, Iraq suffers from significant corruption and external interference in its domestic affairs. Inflation has been well controlled, but lower oil production could plunge the economy into recession in the short…

USD 300
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