Myanmar

In 2022, alcoholic drinks recovered from the COVID-19 pandemic in line with restrictions easing, which has had numerous benefits for on-trade sales. However, the industry overall now faces a new set of challenges due to global inflation which is…

Beauty and personal care players continued to adjust to shifting consumer habits and fluctuations in the economy in 2023 by launching smaller pack sizes and low-cost alternatives to fight inflation, marketing initiatives including price discounts,…

Myanmar struggles with lack of political and economic stability, weak financial sector and widespread corruption, limiting its business environment. The country also face increasing issues with its vast informal labour market, poor financial system,…

The report examines key factors in supply chain risks in metals, energy and agricultural commodities. Production, market supply concentration and political risks analysis can help to better identify potential risks and prepare for potential…

Consumers are increasingly adopting a preventative approach to maintaining good health, which continues to drive interest in vitamins and dietary supplements in 2023. Established brands continue to dominate sales as brand loyalty is relatively high…

Retail volume sales of cooking ingredients and meals stabilised in 2023 due to recovery of foodservice, which had declined as a result of the pandemic and the post-coup economic downturn. However, total volume sales declined as prices rose due to…

In 2023, baby food has seen retail price increases, especially for imported products, due to the weakening of the local currency. Despite these challenges, the category remains promising, driven by growing adoption rates and repeat purchases among…

In 2023, Myanmar’s real GDP growth slowed to 2.8%, due to the continued civil conflict. The blocking of trade routes is having a dramatic impact on exports of textiles and apparel, while the military government is having little success in attracting…

Asia Pacific remained the largest global producer of food, beverages and tobacco in 2021, with sales valued at USD3,809 billion. With the release of pent-up demand, the industry’s turnover witnessed an increase in 2021. Going forward, expanding…

In 2023 home care sales rebounded from the disruption caused by the pandemic as society returned to normality. Categories that benefited from the COVID-19 pandemic such as dishwashing resumed normal growth patterns as consumers spent less time at…