Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
The ongoing shift towards digitalisation has influenced the consumption patterns of markers and highlighters, prompting manufacturers to adapt their marketing strategies by promoting alternative uses. Notably, there is a growing trend in hobbies and…
Despite a projected decline in luxury product demand in the Netherlands, mechanical watches continue to garner enthusiasm and promotional efforts. Mainstream manufacturers' consistent introduction of new models forecasts steady growth for mechanical…
Personal accessories is anticipated to experience subdued growth in 2023, influenced by factors such as inflation, increased energy costs, and higher taxes, leading to a dampened demand. This slower recovery follows a previous year of rapid growth.…
Jewellery, as a product area, is anticipated to experience positive albeit subdued growth in 2023. Economic uncertainty coupled with escalating prices has led to a more cautious approach among Dutch consumers regarding expenditure on non-essential…
Bags and luggage is projected to experience robust growth in 2023, driven by an upsurge in travel activities and a growing preference among Dutch consumers for shorter, more frequent getaways. This trend is significantly contributing to an increased…