Netherlands

During the pandemic, gum, as a product area, experienced added challenges. With reduced social interactions, increased remote work, and home schooling, mouth fresheners became less relevant to consumers. Unfortunately, even after the pandemic…

During the pandemic, consumers sought comfort in chocolate due to spending more time at home and had limited access to foodservice outlets. However, in 2023, there is a slight decline in chocolate sales volume, especially noticeable in the tablets…