New Zealand

The dominance of cats in New Zealand may slowly be coming to an end with a decline in the growth rates of cats after COVID-19. The cat population in New Zealand grew marginally in 2022, compared to the growth rate for dogs. Some of the key reasons…

Dog parents in New Zealand are favouring dry food over wet food for their dogs. Dry food has numerous benefits for dogs such as being good for teeth and helping with digestion by encouraging the dog to chew more. Dry dog food makes up over half of…

Small mammal/reptile food recorded solid current value growth toward the end of the review period, with the pandemic having boosted the other pet population and ownership. This resulted in an increasing demand for associated food and products. Small…

After a boom in pet adoption and demand for pet care during the lockdown years of 2020 and 2021, a sense of normalcy has returned, much like in other areas of society and in the economy. While the pet population is still growing, the rate is nowhere…

There has been a growing trend in pet parents treating their pets to some luxury with expensive clothing and accessories. While still a niche product area, pet parents are starting to explore fashion trends and ideas for their pets. As pets are…