Nissin’s main area of business in staple foods continues to be noodles, in which it is the number two player globally, and the leader in instant noodle cups. However, it is also a top three player in breakfast cereals in its domestic market of Japan. The company strategy of developing “Beyond Instant Foods”, which will see launches like the recent Kanzen Meal, claimed to be a “complete nutrition meal”, is slated to help it continue growing against a backdrop of a mature noodles market in Japan.
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Euromonitor International's report on Nissin Foods Holdings Co Ltd delivers a detailed strategic analysis of the company's business, examining its performance in the Staple Foods market and the global economy. Company and market share data provide a detailed look at the financial position of Nissin Foods Holdings Co Ltd, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Nissin Foods Holdings Co Ltd.
Euromonitor International's company profile reports are written by our Staple Foods research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
NOTE: Couscous, polenta and quinoa are excluded from staple foods.
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