Discover your next global opportunity
Passport provides data and insight on industries, economies and consumers worldwide, helping our clients analyse market context and identify future trends.
Who Passport Helps
Covering thousands of product categories and industries, Euromonitor International’s market research helps you better understand your core business and future opportunities.
Passport for Academics and Libraries
The world's top academic institutions use Passport for teaching and research across a range of disciplines.
Using Passport's robust analysis and visualisation tools, faculty can design teaching materials and projects with real-world relevance, such as strategic planning, economic analysis, industry benchmarking, competitive threats and market entry studies.
Encourage commercial thinking
Whether writing market entry plans, doing investment due diligence or completing a consumer segmentation, put classroom theory into practice and create reports with real-world relevance.
Focus on “why” not “what”
Use infographics, statistical dashboards and visually engaging research to make sense of millions of data points. Highlight trends and insights which can help to shift the focus from "what is happening" to "why is this happening"?
Rely on expert support
Have full confidence in our research with our transparent methodology, category definitions and sources. Rely on our research experts to offer support with additional insight and clarification of published data.
Passport for Agencies
Passport develops the connection between agencies and their customers, supporting account planning, campaign development, new business and pitching with access to millions of statistics and analysis on industries, economies and consumers.
Become an expert on your client’s industries and consumers
Demonstrate an understanding of your client’s company and brands with our top-level industry overviews and detailed category reports. Add credibility to presentations with well-informed new ideas based on competitor strengths and weaknesses, successful brand and marketing strategies and emerging industry and consumer trends.
Benchmark performance against best-in-class
Compare company performance against competitors across all categories, channels and countries using our company and brand share statistics. Add context to positioning statements and claims by demonstrating the wider industry picture.
Harness local insight to uncover opportunities
Create campaigns based on local preferences using insights from our global network of analysts leveraging their knowledge of the local market and fluency in the language. Analyse lifestyles, incomes and consumer attitudes to understand what influences behaviour and identify the next big opportunity.
Passport for Banking
Banking institutions use Passport's credible, wide-ranging research to support the investment lifecycle and market intelligence for coverage of small-, mid- and large-cap stocks, asset management and hedge funds.
Private equity and M&A advisory use Passport to inform the investment process from initial pitch through to transaction.
Make strategic decisions with confidence
Assess investment potential and analyse trends influencing markets to better understand current demand, opportunities and challenges. Pinpoint which markets and sectors are expanding and declining to identify where to target next.
Align with consumer preference and behaviour
Understand the spending patterns, income and online behaviour of your customers to build a stronger long-term business development strategy with a clear profile of your target audience. Use income data to design suitable products targeted to mass, affluent and high-net-worth individuals.
Become an expert on your target markets
Track the latest industry trends both globally and nationally, including in-depth data and analysis on market share and market size, down to specific category levels, to build a detailed picture of operating environments and prioritise growth markets.
Understand the competition
Obtain an independent view of a company’s competitive strengths, threats, opportunities and weaknesses and uncover white spaces that competitors may already be exploiting.
Passport for Consumer Finance
Card issuers, processors, technology providers and retail banks use Passport to identify and understand market opportunities, cardholder behaviour and consumer spending.
With data and analysis on consumer payment preferences, brand shares, competitive landscape and forecasts, Passport helps build strategies with a complete long-term outlook.
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Make strategic business decisions
Whether analysing the growth of m-commerce or comparing company shares across markets, our research helps you make smarter business decisions. Review insights by market to pinpoint opportunities, analyse whitespace and build a strong go-to-market strategy.
Become an expert on your target markets
Evaluate company shares across the globe and analyse payment landscapes using payment, transaction and card circulation counts. Build plans using our short- and long-term forecasts and tailor strategies by evaluating trends, regulations and customer demographics.
Develop strategies based on trusted intelligence
Make your creative output more effective using independent research trusted by the most successful organisations. Add context to positioning statements and claims by demonstrating the wider industry picture.
Passport for Foodservice
The foodservice industry and supplier network use Passport for local and global strategy development, commercial management, trend analysis, consumer profiling and buyer and supplier management. Passport offers granular data and analysis on consumer behaviour, competitors and markets, helping organisations fine-tune go-to-market strategies across key regions, countries and cities.
Make strategic business decisions
Whether you are evaluating dining frequency in a market or developing a new menu, our data and analysis helps you assess business environments, determine market viability and seek additional whitespace opportunities, leading to potential growth.
Become an expert on your target markets
Identify customer behaviour in your outlets, correlate consumption behaviour of consumers and how at-home mealtimes compare to eating out. Identify short- and long-term trends, competitors, potential opportunities and challenges in target markets.
Harness strong local insight
Leverage local insight from our global network of on-the-ground analysts in developed, emerging and frontier markets. Use their knowledge of the local market, fluency in the language and access to the best research sources to identify your next big opportunity. Analyse lifestyles, incomes, opinions and behaviour to recognise what influences consumers and how they differ across markets.
Passport for Government and Trade
Passport helps the world's top economic development and export and trade promotion organisations understand the rapidly changing global business environment.
Government agencies, export development and foreign direct investment programmes, trade missions and region developmental institutions use Passport to improve exports, on-trade investment, development projects and funding.
Prioritise export markets for investment
Whether advising small and medium enterprises looking to expand into new markets or exploring opportunities for industry sectors strategically important to your country’s economy, our market and sector research helps formulate strategies driving export growth, competitive positioning and market share.
Assess the consequences of changing legislation
Create impact assessment studies examining the implications of changing policy directives and legislation to formulate evidence-based policy recommendations. Predict how legislation changes will impact industry growth, tax revenues, employment, company balance sheets, the environment and consumer health.
Benchmark performance against best-in-class
Compare the strength of an industry sector relative to competitor countries using our internationally comparable market size statistics. Create key performance indicators to measure the success of trade promotion initiatives.
Make strategic decisions with confidence
Rely on our research methodology, category definitions and sources along with our experts to offer support when additional insight and clarification of published data is required.
Passport for Ingredients
Ingredients companies use Passport to understand varying consumption and usage from country to country, supporting strategic planning, market entry and customer profiling.
Passport offers data and analysis on the ingredients used in consumer products and recipes to identify growth areas and help you become an expert on your target markets.
Make strategic business decisions
Assess the market potential of new ingredients and monitor product trends to see how reformulation is influencing the food world. Compare innovation of food products across geographies to better understand taste profiles and see the progress of new and changing ingredients.
Become an expert on your target markets
Identify market sizes for the next five years and monitor key ingredient trends, such as the emergence of liquids over powders, the changing concentration of detergents and which fragrances are gaining popularity and why. Analyse lifestyles, incomes, attitudes and behaviours to recognise what influences consumers and how this differs across markets.
Develop appropriate goals and challenge assumptions
Corporate planning requires a clear view of demand by ingredient type, the end product, geography and customer. Our ingredients research provides the strategic outlook of your industry, helping you set goals by region and country and use demand forecasts to test assumptions.
Passport for Manufacturing
The world's top fast-moving consumer goods companies use Passport to support strategic planning, M&A analysis, market entry, consumer segmentation, competitive analysis and procurement.
Manufacturers can map the strategic outlook with Passport, set goals by consumer type, country and region and gain perspective on new product development and brand performance.
Make strategic business decisions
Identify short- and long-term product trends, competitors, potential opportunities and challenges in target markets. Fine-tune your go-to-market strategy across key regions, countries and cities.
Become an expert on your target markets
Evaluate company and brand shares of target markets and identify economic and legislative implications of potential market expansion. Assess business environments, determine market viability and seek whitespace opportunities that will lead to growth.
Create visually engaging stories
Bring data to life with visual representations of emerging industry and consumer trends, whitespace in target markets, successful brand and marketing strategies and competitor strengths and weaknesses.
Passport for Packaging
Packaging organisations use Passport for strategic planning, target-setting, market entry, annual reviews and category management, supporting consumer packaging manufacturers, converters, raw material producers and machinery suppliers.
Passport helps packaging clients understand the global landscape, identify prospects for new technical development and pinpoint growth opportunities.
Make strategic business decisions
Whether evaluating packaging environments worldwide or developing a new pack type, our data and analysis helps you understand how you compare to the competition and find additional category and country opportunities.
Become an expert on your target markets
Tailor strategies to consumer needs by evaluating pack types, sizes and closures. Identify how packaging influences purchases in your industry, where your future consumers live and shop and the sources of packaging demand.
Develop strategies based on trusted intelligence
Make your creative output more effective using independent research trusted by the most successful organisations. Add context to positioning statements and claims by demonstrating the wider industry picture.
Passport for Professional Services
Passport supports B2B and B2C professional services and consultancies in industries around the world, providing essential cross-country-comparable research that supports M&A evaluation, corporate finance transactions and the development of marketing, brand and channel strategies.
Become an expert on your target markets
Every market has a unique economy which requires analysis and knowledge. Leverage the breadth of our research, spanning 210 countries to monitor key industry drivers, track short-term economic performance and keep an eye on industry trends.
Challenge assumptions and develop appropriate goals
Support corporate planning by evaluating demand by market and region. Our research provides a look into economies and consumers around the world, helping you set goals by region and use demand forecasts to test assumptions.
Map your customer universe
Size your potential customer base by type and country, in both B2B and B2C channels, helping you build a stronger long-term business development strategy. Pinpoint which client sectors are expanding and declining and identify where to target next.
Passport for Retailing
The world's top retailers use Passport's global and country-level data and analysis for corporate strategy, target-setting, category management, buying, channel development, consumer profiling, social trends analysis and forecasting.
Become an expert on your target markets
Tailor strategies to consumer needs by evaluating categories and channels covering the entire retail spend, including modern, traditional and non-store formats. Identify how retailing influences purchases in your territory, where your future consumers live, what they buy and the sources of channel demand to fine-tune your go-to-market strategy.
Make smarter strategic decisions
Evaluate retailing environments worldwide or benchmark category growth to measure the performance of your channels and product portfolios. Compare yourself to the competition and find new country, channel and category opportunities.
Confirm goals and assess their feasibility
Provide context and direction for resource allocation by analysing market sizes, company and brand shares, legislation and your growth relative to competitors globally, regionally and by country.
Passport for Travel
Travel organisations around the world use Passport for market and strategy reviews, target-setting, M&A analysis, marketing campaigns, customer segmentation, trend analysis and forecasting.
Supporting airlines, car rental agencies, hotels, national tourism organisations and tour operators, Passport offers industry and economic insight to fully evaluate the business environment, supporting strategies to improve growth and market share.
Make strategic business decisions
Evaluate travel environments worldwide or benchmark categories to measure the performance of your channels and brand portfolios. Compare yourself to the competition and find new country and channel opportunities.
Become an expert on your target markets
Tailor strategies to consumer needs by evaluating the passenger journey, including where they travel, how they spend and what they do upon arrival. Fine-tune your go-to-market strategy across key regions, countries and cities.
Confirm goals and assess their feasibility
Provide context and direction for resource allocation by analysing market sizes, company and brand shares, legislation and your growth relative to competitors globally, regionally and by country.
Characteristics
Access global economic, industry and consumer research
With millions of internationally standardised statistics, you can gain an unbiased view of industries, markets and companies using research from our analysts around the world, leveraging their knowledge of the local market, language and access to the best research sources.
Analyse your markets and consumers
Access timely data and analysis on consumer lifestyles, population trends and socioeconomic analysis for every country and consumer type down to the city level.
Use interactive dashboards to visually explore category, company and channel data or dive deeper using our economic, consumer survey and demographic data.
Anticipate future trends and risks
Passport's extensive historic and forecast data allows you to anticipate demand in your own categories and monitor your competitors.
Examine opportunities, challenges and threats in both developed and emerging markets and tailor your strategies accordingly.
Identify your next opportunity
Passport helps you quickly assess the size of the market, the competitive landscape and positioning of companies to pinpoint growth opportunities and maximise return on investment.
Expand Your Market Understanding
Our solution covers your every research need, providing context around your business for a deeper market view.
Industries
Go wider than your core industry with added insight into adjacent industries impacting your business
Channels
Make informed decisions on your distribution strategy with insight into different channels
Consumers
Learn more about your end consumers' values, behaviours and preferences
Economies
Identify key macroeconomic and industrial factors that could impact your operating environment